Showing 1 - 10 of 16
Report: Thai hotel rates increased 3% in 2025
Business, Narumon Kasemsuk, Published on 12/02/2026
» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.
Trat tourism set for revival as UK ends travel ban
Business, Narumon Kasemsuk, Published on 08/11/2025
» The UK has lifted its travel advisory against non-essential trips to Trat, allowing tourism operators to receive more bookings, but they criticised a government move to subsidise tour groups in the provinces that border Cambodia.
Former tourism boss touts measures for 2026 comeback
Business, Narumon Kasemsuk, Published on 22/10/2025
» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.
AirAsia flights to China face cuts amid sluggish demand
Business, Narumon Kasemsuk, Published on 09/05/2025
» AirAsia is considering reducing flights from Thailand to China by at least 15% to cope with the Chinese market slowdown, while it encourages the Thai government to maximise tax refund privileges for tourists to urgently stimulate spending.
Posh hotels to pump up rates
Business, Narumon Kasemsuk, Published on 17/10/2024
» High-end hotel operators are preparing to raise room rates during the high season as tourist numbers are projected to surge in the next few months, while hotels in the mid-tier and lower continue to struggle, according to the hotel operator sentiment index.
Figuring out how to entice the Chinese
Business, Narumon Kasemsuk, Published on 20/09/2023
» China lifted strict travel restrictions more than eight months ago, but the number of visitors to Thailand still lags the previous pace.
TCT says local industry lagging
Business, Narumon Kasemsuk, Published on 17/08/2022
» Thai tourism is lagging behind neighbouring countries in terms of tourism development and practical solutions to cushion the impact of the prolonged Covid-19 pandemic, geopolitical tensions and economic setbacks, according to the Tourism Council of Thailand (TCT).
Operators awaiting B1.03bn stimulus
Business, Narumon Kasemsuk, Published on 06/07/2022
» The tourism industry is awaiting a marketing stimulus budget of around 1.03 billion baht to help generate 265 billion baht in tourism receipts as a booster for the local economy this year.
Travel subsidy schemes to be extended by authorities
Business, Narumon Kasemsuk, Published on 29/04/2022
» The remaining 4-billion-baht budget for the hotel subsidy scheme "We Travel Together" is enough for a new phase offering 1 million room nights, according to authorities, and the less popular campaign "Tour Teaw Thai" will be extended until the end of the year.
Songkran despair mounts
Business, Narumon Kasemsuk, Published on 24/03/2022
» With water splashing events banned during Songkran for a third consecutive year, tourism operators face a challenge at the top two festival sites of Khao San Road and Chiang Mai as there is limited room to grow revenue amid soaring operational costs.