Showing 1 - 10 of 52
Chiang Mai tourism in flux
Business, Narumon Kasemsuk, Published on 09/02/2026
» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.
Traffic seen as a challenge for Tomorrowland Thailand
Narumon Kasemsuk, Published on 07/01/2026
» Tomorrowland, one of the world’s largest electronic dance music festivals, has confirmed its first full-scale Asian edition will be staged in Pattaya, under a five-year plan expected to generate at least 20 billion baht for the local economy.
Phuket arrivals prove to be resilient
Business, Narumon Kasemsuk, Published on 12/11/2025
» A mix of Asian and European markets has helped Phuket outpace the rest of the country in terms of tourism recovery, with arrivals during the first 10 months up year-on-year, while hotels have maintained room rates and occupancy during the current high season.
Long-haul arrivals a rare bright spot in Thai tourism market
Narumon Kasemsuk, Published on 10/10/2025
» Travellers to Thailand from long-haul markets are poised to help offset sluggish Asian arrivals this year, with seat bookings through the end of March already up more than 10% from the same period a year earlier, say tourism officials.
Tariff may affect Indian tourism
Business, Narumon Kasemsuk, Published on 04/08/2025
» After securing solid growth from the Indian tourism market in the last two years while Asian markets stagnated, 2025 is an uncertain year for arrivals from the subcontinent as US tariff rates are expected to have an impact.
Hoteliers take a hit from border clash
Narumon Kasemsuk, Published on 31/07/2025
» The tourism industry in the seven provinces along the Thai-Cambodian border has been decimated by recent clashes, with a 100% cancellation rate in most areas, according to the Tourism Authority of Thailand (TAT).
Tourism revival goes into reverse
Business, Narumon Kasemsuk, Published on 21/07/2025
» Over the past three years, Thai tourism has been struggling to regain the peak it once reached prior to the pandemic, while neighbouring countries Malaysia and Vietnam have already surpassed their performance in 2019, recording 37 million and 17 million tourist arrivals, respectively.
Tourism reform call as foreign arrivals in Thailand plunge
Business, Narumon Kasemsuk, Published on 16/05/2025
» Thailand needs to urgently address the freefall in foreign arrivals, which is more pronounced this quarter among both leisure and corporate travellers, by reforming the sector and creating new destinations, according to a former head of the Tourism Authority of Thailand (TAT).
B3.5bn tourism stimulus budget being revised
Narumon Kasemsuk, Published on 06/05/2025
» The Tourism Authority of Thailand (TAT) is adjusting its proposed stimulus budget of 3.5 billion baht, with plans to add subsidies for chartered flights from China and promotional campaigns for global online travel agents, in addition to the domestic co-payment scheme.
Phuket hotels see solid high season
Business, Narumon Kasemsuk, Published on 25/03/2025
» Despite a sharp decline in Chinese arrivals flying direct to Phuket, hotels in the island could still record a solid high season for January and February with a 92% occupancy rate and average room rate surging 15% to 5,557 baht.