Showing 1 - 10 of 103
Tough competition for New Year's hampers
Business, Pitsinee Jitpleecheep, Published on 11/12/2023
» Competition among providers of New Year's hampers and gifts has intensified from last year, fuelled by aggressive campaigns and enticing offers from major supermarket chains and beauty brands, aiming to attract consumer spending during the festive season.
Mall Group touts B2bn campaign
Business, Pitsinee Jitpleecheep, Published on 22/11/2023
» The Mall Group Co, the operator of The Mall department stores, is poised to spend 2 billion baht on marketing initiatives from now until the end of next year with the aim of navigating and triumphing over the heightened level of competition, particularly in Eastern and Western Bangkok, where new retail ventures are emerging.
Iconsiam sets aside B1bn to renovate luxury complex
Business, Pitsinee Jitpleecheep, Published on 07/11/2023
» Iconsiam Co, the operator of Iconsiam mall, is set to invest 1 billion baht to renovate the complex, scheduled to commence in July 2024.
Sales of electrical appliances to grow by 5%
Business, Pitsinee Jitpleecheep, Published on 06/10/2023
» The El Niño weather phenomenon is expected to increase sales in the electrical and electronics industry by 4-5% this year, up from 230 billion baht in 2022.
CPN, Pokémon roll out 'Great Celebration'
Business, Pitsinee Jitpleecheep, Published on 06/10/2023
» Retail and property developer Central Pattana Plc (CPN) is gearing up to invest 600 million baht and collaborate with the famous Pokémon brand to launch "The Great Celebration 2024" marketing campaign.
Arcelik Hitachi committed to Thailand
Business, Pitsinee Jitpleecheep, Published on 28/09/2023
» Arcelik Hitachi Home Appliances IBC Co, the marketer and distributor of Hitachi home appliances in Thailand, plans to continue investing in the Thai market despite the planned increase in the daily minimum wage.
CPN, Central The1 seek spending boost
Business, Pitsinee Jitpleecheep, Published on 11/08/2023
» Property and retail developer Central Pattana Plc (CPN) has teamed up with Central The1 credit card to invigorate shopping expenditure across all Central malls for the remainder of this year.
Salad Factory set for large expansion
Business, Pitsinee Jitpleecheep, Published on 08/08/2023
» Green Food Factory Co, the operator of Salad Factory, will allocate 200-250 million baht to expand its business during 2022-2026 in a move to build long-term growth.
Foodstar in B200m range makeover
Business, Pitsinee Jitpleecheep, Published on 03/08/2023
» Foodstar Co, the producer of Deedo fruit juice, has set aside 200 million baht for a marketing budget to make its products more modern and appeal to new-generation customers.
Outlook for spending loses its sheen
Business, Pitsinee Jitpleecheep, Published on 31/07/2023
» Spending on shopping in the second half of this year appears to be less promising than initially anticipated, mainly due to numerous challenges faced in both the domestic and international markets.