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Thai Silk shifts to iconic lifestyle company
Business, Pitsinee Jitpleecheep, Published on 21/11/2023
» The Thai Silk Co, the operator of the Jim Thompson brand, is undergoing a transformation from a silk-focused enterprise to a pioneering iconic lifestyle company, with plans to diversify into the hotel and homeware sectors over the next 3-5 years.
Shiseido revamps makeup line
Business, Pitsinee Jitpleecheep, Published on 05/11/2018
» The Japanese cosmetics company Shiseido has rejuvenated its brand to make products more accessible to young customers, particularly millennials who have strong purchasing power.