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Search Result for “brand image”

Showing 1 - 10 of 45

BUSINESS

AXA highlights local insurance protection gap

Business, Nareerat Wiriyapong, Published on 25/03/2026

» Thailand needs to address the protection gap in the insurance industry to drive growth in the sector, which is critical for the country's economic development and the well-being of its people, says France-based insurer AXA.

BUSINESS

Building brand power via sport and culture

Business, Nareerat Wiriyapong, Published on 19/02/2026

» Watching a Liverpool–Newcastle match at Anfield would be a thrill for most football fanatics, even if they are fans of neither team. The away team scored the first goal before the Reds stormed back with four goals, clinching their first victory in a month.

BUSINESS

Chow Tai Fook keen to expand abroad

Business, Nareerat Wiriyapong, Published on 24/10/2025

» The rebounding tourism sector not only gives a boost to local hotels and tourism-related businesses, but also to Chinese jewellery brand Chow Tai Fook as the Hong Kong-listed firm aims to capitalise on the growth of affluent Chinese travellers and a growing middle class in Southeast Asia.

BUSINESS

THAI rebounds, but still faces challenges

Business, Nareerat Wiriyapong, Published on 08/09/2025

» With its share price soaring more than 400% within 15 days of Thai Airways International (THAI) resuming trade on the Stock Exchange of Thailand (SET) on Aug 4, the flag carrier has undoubtedly caught the attention of many investors.

BUSINESS

The ins and outs of legal casinos

Business, Nareerat Wiriyapong, Published on 14/06/2025

» Political leaders and the public continue to debate the merits and pitfalls of the government's proposed legislation to legalise casino operation in entertainment complexes.

BUSINESS

Thai Airways takes off, says chief executive

Business, Nareerat Wiriyapong, Published on 19/05/2025

» Fresh from completing a years-long business rehabilitation, Thai Airways International (THAI) is unveiling its "Fly for the New Pride" brand campaign, operating with a reduced debt burden and new revenue generators as the company expects to resume trading on the Stock Exchange of Thailand (SET).

BUSINESS

Phuket eyed for crypto sandbox

Business, Nareerat Wiriyapong, Published on 01/02/2025

» In a move cheered by cryptocurrency enthusiasts, last month former prime minister Thaksin Shinawatra proposed using Phuket province as a Bitcoin sandbox for tourism, aiming to encourage digital currency holders to spend in Thailand.

BUSINESS

CP Group share prices dip after investment in real estate JV

Business, Nareerat Wiriyapong, Published on 17/12/2024

» The share prices of companies under Charoen Pokphand (CP) Group, including CP Axtra Plc (CPAXT), fell across the board in morning trade on Monday after the retail and wholesale business operator officially announced investment of nearly 8 billion baht in real estate joint venture Happitat at the Forestias (HATF).

BUSINESS

Resilient UOB relishes regional role

Business, Nareerat Wiriyapong, Published on 29/11/2024

» In Thailand’s highly competitive banking industry, UOB has proven its resilience as a foreign bank over the past 25 years thanks to a strong Southeast Asian network, brand strength and its ability to win the trust of Thai customers.

BUSINESS

BLA forecasts uptick in first-year premiums

Business, Nareerat Wiriyapong, Published on 07/11/2024

» Bangkok Life Assurance (BLA) is confident of achieving double-digit growth in first-year premiums this year, putting the SET-listed life insurer on course to generate first-year premiums worth 10 billion baht by the end of 2026.