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LIFE

Love or lie?

Life, Suwitcha Chaiyong, Published on 27/02/2026

» According to the Royal Thai Police, there were 5,164 cases of romance scams with damages of over 1.6 billion baht from online crimes reported between 2022 and 2024. To raise awareness of romance scams, COFACT (Collaborative Fact Checking) organised the forum “Love Or Lie? Exposing Romance Scams on Valentine's Day”.

LIFE

A winning formula

Life, Suwitcha Chaiyong, Published on 05/11/2025

» To elevate athletic performance, the Sports Authority of Thailand (SAT)has collaborated with Ajinomoto to launch the Ajinomoto Victory Canteen at SAT as the nation's main sports nutrition centre. Accommodating around 300 athletes daily, it offers 12 special winning meals aligned with three nutritional strategies designed to suit the athletes' different needs.

LIFE

Blueprint for global success

Life, Suwitcha Chaiyong, Published on 28/07/2025

» The Thailand Creative Culture Agency (THACCA) was established as a result of the success of Korea Creative Content Agency (KOCCA), which develops cultural and entertainment content that can achieve global influence and lead to economic benefits. THACCA aims to drive Thailand's creative economy in 14 industries including film, TV series, festivals, art and sports.

LIFE

Embracing inclusivity

Life, Suwitcha Chaiyong, Published on 07/07/2025

» To create global recognition and stimulate the economy in both the business sector and tourism in urban areas, the campaign My Pride Thailand was launched recently.

LIFE

Boosting the Northeast

Life, Suwitcha Chaiyong, Published on 03/07/2025

» To further develop the creative economy in the Northeast, the Creative Economy Agency (CEA), Khon Kaen province and Alliances teamed up to create the Isan Creative Festival under the theme "Isan Soul Proud". The festival is presented through three industries -- entertainment and content; handicrafts, arts and design; and food.

LIFE

Battling the big apps

Life, Suwitcha Chaiyong, Published on 01/07/2025

» In 2020, due to the Covid-19 pandemic, an application called Tam Sang Tam Song (On Demand Delivery) was launched by the Thai Health Promotion Foundation in collaboration with the Institute of Asian Studies, Chulalongkorn University. The app was developed to assist motorbike taxi drivers and local restaurants through economic difficulties caused by lockdowns. As a pilot app, it was tested in Ladprao Soi 101 in Bangkok, Betong and Yala and received positive feedback.

LIFE

A world of dinosaurs

Life, Suwitcha Chaiyong, Published on 03/04/2025

» The gigantic size of dinosaurs has always fascinated people and seeing them up close is an exciting experience. At "Dinolab Bangkok 2025 Jurassic Domination", organised by Japan Anime Movie Thailand and Inception, people can see life-sized dinosaurs created using animatronic techniques.

LIFE

Highlights from Design Research Day

Life, Suwitcha Chaiyong, Published on 05/03/2025

» Design Research Day was a specific programme within Bangkok Design Week 2025 that showcased new designs and research last month. The day featured presentations aimed to inspire and spark new possibilities in Thailand's creative industries.

LIFE

More than just superstition

Life, Suwitcha Chaiyong, Published on 29/01/2025

» Many Chinese-Thai families believe in the concept of zodiac years which includes belief in pi chong, or unlucky years. This belief has been passed down from generation to generation, so family members of all ages usually participate in rituals to dispel misfortune.

LIFE

K-pop's rollercoaster year

Life, Suwitcha Chaiyong, Published on 24/12/2024

» The biggest news in the K-pop industry in 2024 was the conflict between Min Hee-jin, the former CEO of Ador, and Hybe executives. Min was credited for creating visual branding for SM Entertainment's renowned groups such as Exo, Shinee and Girls' Generation. She is also renowned as a former executive producer behind the success of NewJeans, who stood out for their girl next door image and retro sound.