Showing 1 - 10 of 187
Making sense of Microsoft's local outlays
Business, Suchit Leesa-nguansuk, Published on 09/05/2024
» Microsoft's announcement last week of its first investment in a data centre region in Thailand is expected to enhance the country's digital ecosystem and could fuel competition in the data centre sector.
Trojan attacks zero in on Thailand
Business, Suchit Leesa-nguansuk, Published on 28/02/2024
» Thailand has become a target for Trojan malware stealing facial recognition biometric data, while a survey found the country faced a higher rate of cyber-attacks than the global average during the last six months of 2023, according to leading cybersecurity firms.
Unleashing the power of AI
Business, Suchit Leesa-nguansuk, Published on 15/01/2024
» The recent launches of more artificial intelligence (AI)-enabled devices, especially PCs and smartphones, provide consumers with AI assistants that will enable them to perform tasks conveniently and efficiently, according to tech analysts.
IT sales surge in first week of January
Business, Suchit Leesa-nguansuk, Published on 09/01/2024
» Smartphones and computer products posted strong sales growth of 30-60% during the first week of January, boosted by the government's e-receipt programme, signalling a positive sales result for the first quarter, according to IT product vendors.
Pioneer Kotler lifts the lid on Marketing 6.0
Business, Suchit Leesa-nguansuk, Published on 17/11/2023
» Embracing advanced technologies to gain deeper insights into customers and their behaviour, immersive marketing, and a focus on customer value will represent the keys to marketing success in the future, according to globally and locally renowned marketing gurus.
TikTok challenges e-marketplaces
Business, Suchit Leesa-nguansuk, Published on 04/11/2023
» With nearly 50 million TikTok users in Thailand, ByteDance's short-form video platform is fast becoming an important tool to unlock opportunities for content creators and merchants, posing a strong challenge to existing e-marketplace platforms.
Outdated rules hinder creative economy progress
Business, Suchit Leesa-nguansuk, Published on 02/10/2023
» Eliminating outdated rules and using advanced technologies to foster creativity and cultural assets are key to bolstering Thailand's soft power and ensuring its success, according to creative content pundits.
Authorities ramp up awareness of scams
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» As online scams remain rampant and in recent cases scammers are using the names of high-profile businesspeople to lure the public to invest with them, local authorities are lining up to advise people to be cautious and verify the authenticity of any links or messages sent to them.
Pheu Thai's digital wallet under scrutiny
Business, Suchit Leesa-nguansuk, Published on 24/08/2023
» Blockchain and technology analysts believe the Pheu Thai Party's digital wallet scheme could create a new digital payment infrastructure and stimulate the economy.
Meta banking on AI to optimise returns
Business, Suchit Leesa-nguansuk, Published on 23/08/2023
» Meta Thailand is capitalising on artificial intelligence (AI) to optimise return on investment for advertisers and businesses amid tough economic conditions, while also focusing on Reels, its short video clip service which competes with TikTok.