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The Mall Group Goes Full Throttle on ‘Retailtainment’
Published on 04/03/2026
» Amid the challenges facing the retail industry in the era of e-commerce and digital disruption, experience and emotional engagement have become key factors that differentiate the online world from bricks-and-mortar retail. The Mall Group is moving forward to reaffirm its Retailtainment strategy with a major summer campaign called The Mall Lifestore Summer-Cation 2026: House of Friends. This campaign is designed to be more than just a seasonal promotion. It is an experiment in the “Entertainment-Driven Retail” model, harnessing the power of the Fandom Economy as the main mechanism to simultaneously drive foot traffic, engagement and spending.
CRC reports core profit declined by 6% in 2025
Business, Published on 04/03/2026
» Central Retail Corporation Plc (CRC) reported consistent profitability last year, despite the wholesale and retail sector facing significant challenges and several pressures from global economic factors and weakened domestic purchasing power.
Retaking the stage
Life, Suwitcha Chaiyong, Published on 04/03/2026
» True Academy Fantasia, better known as AF, was a pioneer of 24-hour reality television in Thailand. The programme was produced by acquiring the rights of La Academia in Mexico. AF was officially launched as UBC Academy in 2004.
YouTube upgrades Premium Lite with offline downloads
Puriward Sinthopnumchai, Published on 28/02/2026
» YouTube has upgraded its budget-friendly Premium Lite package, allowing subscribers to download videos for offline viewing and play content in the background while switching to other applications or when the screen is turned off.
Drilling down on US tariff manoeuvres
Business, Somhatai Mosika, Published on 28/02/2026
» Global trade is grappling with uncertainties stemming from unpredictable US trade policy regarding tariffs. President Donald Trump has maintained his reliance on tariffs, aiming to reduce US imports, diminish the trade deficit, and revive American manufacturing.
Too soon to predict China tourism rebound
Business, Narumon Kasemsuk, Published on 28/02/2026
» Despite early signs of a rebound in Chinese arrivals during the first two months, the Tourism Authority of Thailand (TAT) is downplaying expectations for a strong recovery, preferring to wait until May to assess whether demand has stabilised.
Serving up better food for a healthier future
Life, Published on 28/02/2026
» 'Let's eat," chef Prin Polsuk says softly, as he shares his latest dish. Not one for speeches, Prin lets his cooking do the talking. But for Prin, as for many chefs, food is about more than flavour. It is also about care and responsibility.
Asian shares poised for best February on record
Business, Published on 28/02/2026
» RECAP: Asian shares were mixed yesterday as concerns about technology company valuations and geopolitical hotspots weighed on sentiment. But the MSCI Asia Pacific Index has gained 7.1% this month, making it the best February performance on record.
Guru's Weekly Buzz: Feb 27-Mar 5
Guru, Published on 27/02/2026
» Guru By Bangkok Post's weekly pick of the most exciting products, activities, food and travel to indulge in.
EVA Air Launches Nonstop Service Between Taipei and Washington, D.C. on June 26
Published on 27/02/2026
» EVA Air will start a new route from Taipei to Washington, D.C. on June 26, offering four flights each week. With this new route, EVA Air’s North American network will grow to include 10 gateways, two of which will feature the new fourth-generation Premium Economy class and increase the total weekly flights to 98. This makes EVA Air the airline with the most destinations and the largest flight network from Taiwan to North America. Tickets are now available for booking at www.evaair.com.