Showing 91 - 100 of 391
Dentsu Thailand stresses fundamentals as ad spending slides
Business, Nanat Suchiva, Published on 14/09/2017
» As the media landscape and regulations change, advertising agencies need to focus more on fundamental approaches to help brands effectively communicate their messages to consumers, says Dentsu Thailand, an affiliate of the Japan-based ad firm.
Dasta, Local Alike tout lodge
Business, Nanat Suchiva, Published on 12/09/2017
» Local Alike, an online travel platform for Thailand, has joined with the Designated Areas for Sustainable Tourism Administration (Dasta) to promote the Chiang Rai-based social enterprise Lanjia Lodge as a way to support local tourism and reduce poverty.
Movenpick counting on political stability for boost
Business, Nanat Suchiva, Published on 12/09/2017
» Thailand's greater political stability is expected to draw more tourists from Europe this year and next, predicts Olivier Chavy, president and chief executive of Movenpick Hotels & Resorts, a leading Swiss hospitality chain.
TV operators shun Section 44
Business, Nanat Suchiva, Published on 11/09/2017
» Despite growing financial constraints, digital TV operators still see it as unnecessary for the government to exercise Section 44 of the interim charter to deal with their problems.
Billionaires play big in digital TV game
Business, Nanat Suchiva, Published on 04/09/2017
» The media business and billionaires seem to attract each other.
Digital ad spending forecast to top B12.2bn
Business, Nanat Suchiva, Published on 30/08/2017
» Thailand's digital ad spending is expected to top 12.2 billion baht this year, as brand owners and advertisers move to capitalise on the medium's ability to reach a broad array of consumers, as well as benefit from its cost-saving potential.
GMM Channel staff, plans intact after sale
Business, Nanat Suchiva, Published on 29/08/2017
» GMM Channel Trading Co, the operator of GMM25, the digital TV channel owned by SET-listed GMM Grammy Plc, reiterated yesterday that the TV channel's operation and staff will remain intact even though it has shed a 50% stake to the billionaire Sirivadhanabhakdi family.
Grammy sells half of subsidiary
Business, Nanat Suchiva, Published on 25/08/2017
» Adelfos Co, the investment firm owned by the billionaire Sirivadhanabhakdi family, has agreed to acquire a 50% stake in GMM Channel Trading Co, the operator of GMM25, the standard-definition digital TV channel owned by SET-listed GMM Grammy Plc.
Still life left in struggling newspaper giants
Business, Nanat Suchiva, Published on 23/08/2017
» Are newspapers dying? The question has been widely debated and sounds dreadful to print journalists in Thailand right now.
Documentaries make a comeback
Business, Nanat Suchiva, Published on 15/08/2017
» Amid proliferating singing contests and soap operas on Thai television, documentaries have a tougher road to luring audiences, let alone advertisers.