Showing 1 - 4 of 4
A cleaner ride
Life, Suwitcha Chaiyong, Published on 03/04/2023
» Three-wheeled vehicles, or tuk-tuks as they are known, are popular among tourists in Thailand due to their distinctive appearance and ability to provide a unique local experience. However, when start-up company Urban Mobility Tech (UMT) surveyed the pain points of passengers in Bangkok using public transportation, they responded that tuk-tuks did not have a standard price and the vehicles created noise and air pollution. In 2017, UMT decided to launch Muvmi, an electric tuk-tuk company, to provide an environmentally friendly and safe public transportation option to Bangkokians.
Helping hands in the Himalayas
Life, Suwitcha Chaiyong, Published on 14/02/2022
» A physician is one of the most respected careers, but like others, they also face difficulties. In a new book titled Himalai Tong Klub Pai Fung (Himalayan Health Exchange II) published by Salmon Books, Dr Kamphee Sruamsiri, a freelance emergency physician, wrote about his identity crisis which led him to participate in the Himalayan Health Exchange (HHE), a medical service that brings international healthcare professionals and students to treat people who live in remote areas of the Indian Himalayas and Indo-Tibetan borderlands.
Subtle art of marketing
Life, Suwitcha Chaiyong, Published on 10/08/2021
» Ayumi, a Japanese shoe brand for elderly females, provides colourful designs and allows customers to customise their left and right shoe size when ordering. Meanwhile, Denka no Yamaguchi, an electric appliances retailer, offers special services to loyal customers such as feeding pet dogs or watering plants if a customer has to leave town. Ishizaka, a recycling factory, provides its environmentally friendly facilities to customers in order to connect with the community. These successful Japanese brands have a philosophy of offering special services that go beyond the product itself by not focusing only on sales.
Fare isn't fair
Life, Suwitcha Chaiyong, Published on 14/05/2019
» Bangkok's buses are known to offer a Fast And Furious kind of ride. Years ago, the No.8 was voted worst in the city in the Transport Ministry's Facebook survey, due to the horrible experience. Despite a sudden change in driver and conductor behaviour after the survey was released, many public buses are still notorious for their impolite and inefficient services, as well as poor facilities, among many other things.