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Search Result for “shorts”

Showing 11 - 14 of 14

BUSINESS

Six questions to help you make the most of proprietary knowledge

Business, Detlef Reis, Published on 20/08/2015

» At the ISPIM Innovation Conference in Budapest two months ago, I participated in an interesting workshop entitled "Constructing the Open Innovation Manager: Renaissance 2.0". In an earlier article four weeks ago, I described the wide-ranging knowledge and skills that an open innovation manager needed to meet the challenging demands of this important position.

BUSINESS

Marketers should put their trust in innovators

Business, Detlef Reis, Published on 19/03/2015

» 'Business has only two functions — marketing and innovation," American management consultant, educator and author Peter Drucker once said, and he was right, although I would reverse the order, as innovation must create the products to be marketed. But helping marketers with innovation has shown me that marketers think like Drucker, with marketing being primary and innovation secondary.

BUSINESS

Get creative with your inbox and take control of email

Business, Detlef Reis, Published on 28/08/2014

» Do you have email fatigue? Does your inbox constantly contain hundreds — even thousands — of emails? Does that number continue to grow? For many of us, email seems more of a curse than a blessing, a source of stress rather than a useful and speedy means of communication.

BUSINESS

Fear of losing may be why you're not winning

Business, Detlef Reis, Published on 14/08/2014

» As part of the decision-making course I teach to graduate students in business, I introduce them to prospect theory and the related cognitive biases. One of these biases, loss aversion, helps explain why many individuals and organisations are unable to realise their full innovation potential.