Showing 1 - 10 of 23
Online shopping to keep growing at breakneck pace
Business, Published on 05/01/2026
» Thailand's e-commerce sector is expected to continue to grow by 15% annually, despite high household debt.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Janey's lucrative livestream a 'marketing masterclass'
Post Reporters, Published on 16/10/2025
» Thammasat University has hailed singer Ratchanok "Janey" Suwannaket's record-breaking livestream commerce success as a marketing masterclass in using fun and collaboration to drive Thailand's highest-ever sales.
E-commerce to fuel rise of express deliveries
Business, Suchit Leesa-nguansuk, Published on 10/06/2025
» Thailand's express parcel delivery market is expected to maintain steady growth, fuelled by the e-commerce market, while some operators are planning to capitalise on advanced technology such as artificial intelligence (AI) to bolster their competitive edge.
TikTok planning to nurture financial understanding
Business, Suchit Leesa-nguansuk, Published on 22/11/2024
» TikTok is expanding beyond shoppertainment by offering financial edutainment content, in line with the trend of people seeking more financial knowledge to help manage the rising cost of living.
TikTok in government tie-up to boost SME sales
Business, Suchit Leesa-nguansuk, Published on 13/06/2024
» The e-commerce platform TikTok Shop on Wednesday signed a memorandum of understanding (MoU) with the Department of Business Development to drive contributions from small and medium-sized enterprises (SMEs) to 40% of GDP by 2027, rising from 35%.
TikTok looks to Shop Mall for growth
Business, Suchit Leesa-nguansuk, Published on 26/03/2024
» TikTok is making an aggressive move to increase its e-commerce revenue by launching TikTok Shop Mall which offers branded products.
TikTok reveals shopping trends in Thailand
Business, Komsan Tortermvasana, Published on 29/02/2024
» Thai consumers are more influenced by platforms and communities as their shopping behaviour evolves based on content, according to recent research conducted by TikTok and Accenture.
Seeing stars in 2024
Business, Published on 01/01/2024
» Many economists project Thailand to be on a recovery course thanks to resilient domestic demand and an uptick in tourist arrivals.
TikTok challenges e-marketplaces
Business, Suchit Leesa-nguansuk, Published on 04/11/2023
» With nearly 50 million TikTok users in Thailand, ByteDance's short-form video platform is fast becoming an important tool to unlock opportunities for content creators and merchants, posing a strong challenge to existing e-marketplace platforms.