LIFE

Thai publishers set their sights on Asia

Life, Anchalee Kongrut, Published on 08/04/2013

» Contrary to what many believe, Thai publishers who produce mainly content of local interest are finding it easier to expand their reach to nearby countries, especially to large emerging markets in East Asia such as mainland China, Taiwan and Asean member states like Malaysia and Indonesia. This point was made recently by Chonrungsee Chalermchaikit, vice-president of the Publishers and Booksellers Association of Thailand (Pubat).