Showing 1 - 10 of 20
Knowing how to draw a crowd
Business, Narumon Kasemsuk, Published on 22/08/2024
» Among international entertainment events in Thailand, fan meetings are some of the most successful, consistently drawing a considerable volume of attendees and attracting organisers to create more events to tap the burgeoning market.
Cabinet okays B433m budget for tourism
Molpasorn Shoowong, Published on 06/08/2024
» The cabinet has approved a budget of 433 million baht for the Ministry of Tourism and Sports to promote tourism during the low season through online promotions and events.
Thailand promotes sustainable city exploration on foot
Business, Molpasorn Shoowong, Published on 29/07/2024
» Tourism is a service sector driven by people's proclivity to travel and their consumption habits while travelling. Strolling through a town or city to explore the local attractions and features has become a popular activity among tourists seeking to gain in-depth knowledge about local neighbourhoods.
All the world's a stage
Business, Kuakul Mornkum, Published on 08/07/2024
» If Thailand wants its creative industry to grow domestically and internationally, all stakeholders must unite and reform the industry from the ground up, according to the soft power development subcommittee.
FTI preps units for AI, creative sector
Business, Lamonphet Apisitniran, Published on 20/04/2024
» The Federation of Thai Industries (FTI) is planning to establish new units to align with the government's policy to promote artificial intelligence (AI) and the creative economy as levers of soft power.
Concerts, events hold revenue promise
Business, Molpasorn Shoowong, Published on 08/04/2024
» With an ambitious target to secure 3.5 trillion baht in tourism revenue in 2025, the Pheu Thai-led government faces a tremendous challenge as revenue totalled 2.09 billion last year.
Index Creative points to hub status requirements
Business, Molpasorn Shoowong, Published on 05/04/2024
» To position Thailand as a regional event hub, the government needs to elevate traditional events and invest in licensed international events while developing infrastructure and offering incentives, says Index Creative Village Plc, an event organiser and marketing company.
Tax waiver to attract ‘world-class events’
Published on 28/03/2024
» The government will grant tax waivers for organisers of large international concerts, sporting events and festivals as it steps up efforts to make Thailand a tourism hub.
Thailand targets A-list stars
Business, Published on 28/02/2024
» With an ambitious target to establish Thailand as a festival hub in Southeast Asia and draw more international concerts, the government is planning to meet top record companies and concert organisers for global artists to discuss the pros and cons of hosting such events in the country, and which factors can be improved.
Soft power seen as B4-trillion cash cow
Phusadee Arunmas, Published on 15/12/2023
» The government is seeking to promote Thailand's soft power globally with the aim of generating 4 trillion baht in revenue, according to Deputy Prime Minister Phumtham Wechayachai.