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Screen grab
Asia focus, Erich Parpart, Published on 17/12/2018
» How many people these days watch TV with one eye on the big screen and the other on their smartphone? Quite a lot, but reaching this "multiscreening" audience effectively is a growing challenge for marketers.
Token gestures
Asia focus, Erich Parpart, Published on 30/04/2018
» Visa, the world's largest payment network, and archrival Mastercard are championing digital tokens as a new and safer option in Asia, where people under age 30 are the driving force toward rapid adoption of digital payment.