Showing 1 - 10 of 14
AirAsia adds Asean emblem for unity, brand image
Business, Boonsong Kositchotethana, Published on 15/11/2017
» Manila: No-frills airline group AirAsia is taking a bolder move to strengthen its brand identity within Asean.
AirAsia goes for glorious 'gourmet' food
Business, Boonsong Kositchotethana, Published on 24/05/2017
» After 16 years of strenuous focus on low fares and network growth, AirAsia is giving greater attention to the sale of food onboard.
Resilient Star Alliance sets off on digital voyage
Business, Boonsong Kositchotethana, Published on 16/05/2017
» Frankfurt: Star Alliance, which pioneered the global aviation alliance concept two decades ago, is shifting its strategic focus to stay relevant.
Unfinished mission at Nok Air
Business, Boonsong Kositchotethana, Published on 16/03/2017
» Rather than worrying about rumours of his imminent dismissal as chief executive of Nok Air, Patee Sarasin says he's preoccupied with turning the loss-ridden budget airline around.
AirAsia sanguine on Chinese drop-off
Business, Boonsong Kositchotethana, Published on 09/12/2016
» SEPANG: AirAsia supremo Tony Fernandes has vowed to accelerate the airline group's campaign to woo Chinese tourists back to Thailand.
Nok Air to repair image with new slogan
Business, Boonsong Kositchotethana, Published on 10/06/2016
» Nok Air yesterday issued a new tagline slogan in a bid to revitalise its tarnished brand image and to reflect its wider network coverage in Asia.
Nadech renews contract with TAA
Business, Boonsong Kositchotethana, Published on 22/09/2015
» Thai AirAsia (TAA) has renewed a deal with actor Nadech Kugimiya to become the no-frills carrier's brand ambassador for the third year in a row.
Russia seeks to boost bilateral trade
Business, Boonsong Kositchotethana, Published on 09/09/2015
» Besides its key traditional trading partners in Asia such as China and India, Russia is counting on Thailand for expanded bilateral trade.
TAA flies the flag for Thainess tourism
Business, Boonsong Kositchotethana, Published on 20/03/2015
» Thai AirAsia (TAA) has turned one of its Airbus jets into an airborne advertising medium to tell the world what Thailand's tourism has to offer in the post-coup era.
Osaka welcomes surge in Thai visitors
Business, Boonsong Kositchotethana, Published on 09/09/2014
» Osaka: The Japanese city's tourism industry is tapping an increase in Thai visitors and soon expects a new wave of tourists from Southeast Asia.