Showing 1 - 10 of 47
Sponsor cap curbs World Cup media spending
Business, Nanat Suchiva, Published on 13/06/2018
» A limit of nine media sponsors for the upcoming World Cup has caused total media spending in Thailand to grow only 4% or almost 90 billion baht, despite a previous projection of 6-7%, says Media Intelligence (MI).
BEC World inks JKN Global distributor deal
Business, Nanat Suchiva, Published on 05/06/2018
» BEC World Plc has cinched a deal with JKN Global Media Co, Thailand's largest global content management and distribution company, to explore more international markets with its 70 Thai soap operas.
TV Burabha offers full service advertising agency
Business, Nanat Suchiva, Published on 24/04/2018
» TV Burabha, Thailand's leading documentary production house, is launching TVB Plus, a full service content advertising agency, as a new business division.
Media Intelligence predicts 6% ad spending hike for 2018
Business, Nanat Suchiva, Published on 14/03/2018
» Media industry spending is expected to rebound this year, based on the growing online and out-of-home media outlet segments, as well as a positive outlook for Thailand's economy, says researcher Media Intelligence (MI).
GMM Grammy tunes in to trend
Business, Nanat Suchiva, Published on 06/11/2017
» Despite the mounting threat of disruptive technologies, SET-listed GMM Grammy Plc, Thailand's leading entertainment company, remains adamant its music business will continue to drive revenue as the industry shifts to streaming platforms.
Major launches campaign with Disney
Business, Nanat Suchiva, Published on 31/10/2017
» Major Cineplex Group Plc is joining hands with Walt Disney Thailand Co to launch the "Year of Marvel at Major Cineplex" campaign, aiming to generate more than 1 billion baht next year from Marvel Studios' coming movies and exclusive souvenirs.
Index begins Vietnam exposure plan with ancient Hoi An
Business, Nanat Suchiva, Published on 19/09/2017
» Index Creative Village Plc, the country's largest event organiser, is ramping up exposure in Vietnam with a plan to use Hoi An city in Quang Nam province in central Vietnam as a springboard to expand business to cover bigger cities such as Hanoi next year.
Billionaires play big in digital TV game
Business, Nanat Suchiva, Published on 04/09/2017
» The media business and billionaires seem to attract each other.
Documentaries make a comeback
Business, Nanat Suchiva, Published on 15/08/2017
» Amid proliferating singing contests and soap operas on Thai television, documentaries have a tougher road to luring audiences, let alone advertisers.
Aero Media seeks new heights
Business, Nanat Suchiva, Published on 26/07/2017
» Aviation media firm Aero Media Co is looking to beef up its overseas presence to drive up revenue growth by 25-30% a year.