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From Amsterdam to Amsterdenim
Life, Parisa Pichitmarn, Published on 04/06/2015
» Known as the denim Mecca of the world, today heads turn to Japan for the finest and most premium jeans man can produce. Italy runs a pretty close second, being home to some of the best fabric mills, as well as having a long heritage of vintage looks. Mention this textile and America too comes to mind, for being the nation that has globally popularised jeans, ensuring the product transcended its original functional purpose of being worn by labourers in the mines. But for those outside of the denim loop, it is hard to envision how the Netherlands, a country anything but fashion-forward, could be seen as the new centrepoint for denim, both commercial and niche.