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LIFE

Change the world, one photo at a time

Guru, Pornchai Sereemongkonpol, Published on 04/05/2018

» Theerachat "Tom" Potisit is a freelance photographer who's behind many iconic images that went viral in recent years. On top of countless fashion shoots, you may have already seen his work, which stimulates conversation on relevant social issues without knowing the man. In 2014, he saw an opportunity to raise awareness on marine life conservation when a Bryde's whale beached in Samut Prakarn and staged a fashion shoot there. Remember the "Anatomy 101" exhibition at Chulalongkorn Hospital in 2015? It was a photo exhibition where Tom and Surachai "Pui" Saengsuwan, a noted fashion photographer, took beautiful, haunting pictures of models and celebs in a hospital setting to raise awareness on organ donation. Most recently, he organised "Know-R", a photography exhibition to highlight livelihood of communities along the Chao Phraya River. It was staged on an old rice barge in February. Tom has also earned a reputation as a photographer/conservationist for his contribution to raising awareness on endangered species over the years. Guru spoke with this fascinating photographer whose works combine art, fashion and raising awareness.