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BUSINESS

Should you innovate with your customers? (part 1)

Business, Detlef Reis, Published on 19/09/2020

» To what extent should innovators listen to customers' ideas and suggestions? There are proponents and opponents of involving customers in innovation endeavours. In the first of this two-part series, we'll hear from each camp and explore different situations that may influence their arguments. The second part will propose some possible solutions to reconcile the different views.

BUSINESS

How innovation affects financial performance

Business, Detlef Reis, Published on 17/08/2017

» Does innovation really deliver tangible financial results to a company? Do investments in innovation yield a positive return? Does innovation pay? And if yes, how much positive impact does it have on financial performance?

BUSINESS

The 10 rules of the innovation types game (Part 2)

Business, Detlef Reis, Published on 22/06/2017

» Two weeks ago, I introduced a systematic scheme to organise modern innovation types on three levels: operational, value and leverage innovations. We discussed some of the main innovation types and their position in those three hierarchical levels.