Showing 1 - 4 of 4
The Gleamers: How Asia’s play-focused consumers are reshaping commerce
Online Reporters, Published on 26/08/2025
» Asia is experiencing a unique demographic convergence. By 2050, the region will house one in four of the world’s seniors (over 60) as well as 60% of its young people. This generational mix is creating a powerful new consumer archetype that transcends age: “The Gleamers”.
75%+ Thai Consumers Seek Credible Health Claims Amid Cost of Living Rise, Mintel Finds
Published on 21/09/2023
» Global market intelligence firm Mintel has shared key findings from its latest research on Thai consumers’ Healthy Lifestyles, highlighting how brands across sectors can align with consumers’ desire for holistic wellbeing.
Gamifying health
Life, Suwitcha Chaiyong, Published on 12/09/2023
» People know that exercise is good for health, however, not everyone enjoys exercising. Organised by the Creative Economy Agency (CEA), the exhibition "Boost/Play/Measure: BPM" presents information as well as creative technology designed to enhance and support the fitness and sports industry. Innovative fitness devices and platforms can help people enjoy exercising more.
Food for thought for brands
Business, Published on 01/06/2022
» More than 50% of consumers worry that life will not be the same as it was before the pandemic, according to a new Mintel Global Consumer Trends survey. As a result, the way people consume food and drinks is changing dramatically, with implications for the food, drink and food service industries.