Showing 1 - 10 of 18
Lazada uses AI to woo female Gen Z shoppers
Business, Suchit Leesa-nguansuk, Published on 23/09/2024
» Lazada Thailand says it will continue its investment in personalisation based on artificial intelligence (AI), while also renovating its Live selling feature.
Vimut touts aesthetic medicine prospects
Business, Lamonphet Apisitniran, Published on 23/09/2024
» The aesthetic medicine trend is growing in Thailand, with more younger people seeking treatments to improve their looks, drawing more providers into the market.
Lazada's youngest homegrown chief sets out growth vision to drive Thailand's digital economy
Business, Suchit Leesa-nguansuk, Published on 26/08/2024
» As the new chief executive of major e-marketplace operator Lazada Thailand, Varitha Kiatpinyochai, 32, is the company's youngest homegrown chief executive and the first woman to take the helm.
Butterbear enlisted to lure Chinese visitors
Published on 18/07/2024
» Butterbear, one of the country’s most popular mascots, will be introduced as a new presenter for Thai tourism next month, aiming to lure at least 10% of 1 million Chinese fans to follow tourism activities in Thailand.
Costumes at temples ignites trend
Business, Narumon Kasemsuk, Published on 15/05/2024
» Temples and palaces in Bangkok have attracted more foreign visitors, bolstered by the rising popularity of dressing in Thai costumes among Asian tourists, with a recent viral video clip showing groups of male travellers dressed in female attire.
Boardroom parity improves
Business, Suchit Leesa-nguansuk, Published on 06/05/2024
» Women occupied 19% of board seats in Thailand, trailing the global average of 23.3% and slightly behind the Southeast Asian average of 19.9%, according to Deloitte Global's 2023 Women in the Boardroom report.
Creating a long-term vision
Business, Published on 06/05/2024
» Overtourism has become a hot topic in recent weeks as the influx of tourists has caused many destinations to feel they cannot cater to the rapid growth.
Thai TV drama firm seeks global soft power
Business, Phusadee Arunmas, Published on 27/04/2024
» Be On Cloud, a company known for producing popular Boys Love or Y Series TV dramas, aims to promote Thailand's soft power and local products on the global stage through its series.
Workers look to AI for careers
Business, Suchit Leesa-nguansuk, Published on 20/03/2024
» Workers in Thailand with artificial intelligence (AI) skills and expertise could see salary hikes of over 41% from employers, according to a new report.
Thai Drinks eyes regional expansion
Business, Published on 16/03/2024
» Thai Drinks, the marketer and brand manager of est Cola, is keen on regional expansion in Asia, targeting the Gen Z segment.