Showing 1 - 10 of 22
Social media plays key role in election
Business, Suchit Leesa-nguansuk, Published on 16/05/2023
» Social media, along with appealing content, was seen as a game changer in the 2023 election and is even believed to have played a key role in the victory of the Moving Forward Party, according to digital agencies and mass communication experts.
Parties, supporters bank on social media to woo voters
Business, Suchit Leesa-nguansuk, Published on 20/04/2023
» Political parties and their supporters are using social media platforms to convey messages, attempting to woo voters at the polls next month, resulting in a fierce content war among rival camps.
NIA urges political parties to shift from populist policies
Business, Suchit Leesa-nguansuk, Published on 11/04/2023
» The National Innovation Agency (NIA) urges political parties to give the use of innovation top priority to solve problems in order to increase competitiveness, reduce corruption and climate change while continuing to push the policy to build a "Thailand Innovation" brand.
Meta lays out plan to support Thai election
Business, Suchit Leesa-nguansuk, Published on 05/04/2023
» Meta is recommending five approaches to support Thailand's upcoming general election, in a bid to combat misinformation and information-influence operations (IO), as well as interference from other countries.
Media spending growth seen easing to 5%
Business, Suchit Leesa-nguansuk, Published on 01/03/2023
» The rebound in the tourism industry and political parties' campaign spending ahead of the general election are the factors driving media spending in Thailand this year, says Pawat Ruangdejworachai, chief executive of creative agency Media Intelligence Co.
Race for Bangkok governor to attract B200m in advertising
Business, Suchit Leesa-nguansuk, Published on 27/04/2022
» Media spending for the upcoming Bangkok governor election is expected to reach 200 million baht, with advertisements shifting to digital and social media, says Media Intelligence (MI), a media planning and creative agency.
Print giant eyes 10% revenue gain via S-curve products
Business, Suchit Leesa-nguansuk, Published on 23/03/2022
» Epson Thailand, the local unit of the global printing and projection technology giant, is sharpening its focus on new S-curve products and a lease model to accelerate corporate engagement, while aiming to attain revenue growth of at least 10% this year.
Gauging the trade winds
Business, Suchit Leesa-nguansuk, Published on 02/11/2020
» The US presidential election on Nov 3, pitting US President Donald Trump against Democrat Joe Biden, should be closely watched around the world as it may shape the structure of the US-China tech war, along with the trade and investment in technological fields.
Grab pins hopes on new government
Business, Suchit Leesa-nguansuk, Published on 18/04/2019
» Grab Thailand, the local operating unit of the Singapore-based startup, has high hopes a new government will finally legalise the ride-hailing business after years of operating in the country.
China's titans push cloud AI
Business, Suchit Leesa-nguansuk, Published on 03/04/2019
» Chinese tech giants are flocking to invest in Thailand's growing cloud-based artificial intelligence (AI) services sector, worth an estimated US$157 million (4.98 billion baht) this year.