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Search Result for “digital consumer”

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BUSINESS

Survey: IT and digital market projected to increase 13.7%

Business, Sasiwimon Boonruang, Published on 29/01/2019

» The information technology (IT) and digital market in Thailand this year is forecast to be worth 527 billion baht, 13.7% larger than the previous year, according to a study by IMC Institute commissioned by the Digital Economy Promotion Agency (Depa).

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BUSINESS

Creativity called for amid ad disruption

Business, Sasiwimon Boonruang, Published on 20/03/2018

» The advertising industry is no exception to the growing list of businesses that have been disrupted by digital technology, as consumers are less likely to view advertising.

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BUSINESS

Burger King joins Lalamove in bid to double deliveries

Business, Sasiwimon Boonruang, Published on 01/12/2017

» With food delivery a smash hit, US fast-food chain Burger King has teamed with on-demand delivery app Lalamove to tap the fast-growing market.

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BUSINESS

ADI: Region lags in purchases via mobile

Business, Sasiwimon Boonruang, Published on 13/07/2017

» Southeast Asia has seen significant gains in smartphone traffic and conversions, but still lags other countries, according to Adobe, the world's leader for digital transformation.

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BUSINESS

Zanroo to be martech unicorn

Business, Sasiwimon Boonruang, Published on 12/07/2017

» Zanroo, a Thai marketing technology (martech) startup, expects to be the first Thai unicorn startup by 2019 when it will have a presence in 40 global markets and obtain US$30 million in revenue, close to 1 billion baht.