Showing 1 - 3 of 3
Shopping for success
Asia focus, Erich Parpart, Published on 24/06/2019
» Pierre Poignant has been with Lazada since it began, and no one was surprised when he succeeded Lucy Peng as the CEO of Southeast Asia's leading e-commerce operator last year following its acquisition by China's Alibaba Group.
Social media a key to reaching Myanmar consumers
Asia focus, Erich Parpart, Published on 24/07/2017
» As social media gains popularity in Myanmar, more foreign companies are using it to reach consumers who go online for product information. However, marketing to Myanmar's growing consumer class has room for improvement.
Innovative leaders hail disruptive technology
Asia focus, Erich Parpart, Published on 19/12/2016
» Embracing technology disruption and transforming it into opportunities will be vital for Asian companies if they want to stay competitive, say experts, who suggest businesses also make sustainability a key part of their strategies.