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The omnichannel future
Asia focus, Erich Parpart, Published on 14/01/2019
» Consumers in the digital world are rapidly driving demand for easier ways to shop, especially in mobile-mad Asia. Easy means anytime, anywhere, while accepting all types of payments. That's where omnichannel comes in, derived from the Latin prefix omni meaning all or universal.
Escaping the 'GIGO' principle of innovation
Business, Detlef Reis, Published on 24/11/2016
» Last week I began planning a comprehensive innovation project with a client. This project is highly important for this multinational corporation, which is seeking new applications in new industries for a profitable product that is now locked into one industry and application niche.