Showing 1 - 10 of 13
KOL to engage influencers
Business, Nanat Suchiva, Published on 09/12/2017
» KOL Management Co, a strategic communications consultancy, aims to generate 200 million baht in revenue next year as social media and online platforms thrive.
Plan B forms joint venture to tap digital advertising
Business, Nanat Suchiva, Published on 20/09/2017
» SET-listed Plan B Media Plc, an out-of-home (OOH) media service provider, has established a new joint venture firm, SRPB Media Co, to tap the growing digital media advertising.
Billionaires play big in digital TV game
Business, Nanat Suchiva, Published on 04/09/2017
» The media business and billionaires seem to attract each other.
Documentaries make a comeback
Business, Nanat Suchiva, Published on 15/08/2017
» Amid proliferating singing contests and soap operas on Thai television, documentaries have a tougher road to luring audiences, let alone advertisers.
Index looks to thwart slowdown
Business, Nanat Suchiva, Published on 01/08/2017
» Event organisers expect flat growth in the sector this year as brands spend more prudently on events, according to one key executive.
Analyst sees big data making 2nd-half mark
Business, Nanat Suchiva, Published on 15/07/2017
» Media agencies are striving to snatch insights from big data technology, a trend that is bound to gather steam in the second half of the year, says media expert Sorada Sonprasit.
Index becomes a creative consultant
Business, Nanat Suchiva, Published on 08/05/2017
» Index Creative Village Plc, the country's largest events organiser, has repositioned itself as a creative consultant and will reduce its focus on event organising.
Project launched to prepare firms for global market
Business, Nanat Suchiva, Published on 29/11/2016
» Leading business groups have teamed up with the Thai Chamber of Commerce to help small and medium-sized enterprises (SMEs) enhance their skills and raise combined sales by 5 billion baht in one year.
New travel app to woo foreigners
Business, Nanat Suchiva, Published on 03/10/2016
» A new travel mobile application has been launched to help boost domestic tourism and draw more foreign visitors to Thailand.
Mirum urges innovation for brands
Business, Nanat Suchiva, Published on 12/07/2016
» Brands and organisations should innovate to keep up with customer tastes and avoid being beat out by new entrepreneurs, says digital ad agency Mirum Thailand Co.