Showing 81 - 90 of 337
Gauging the trade winds
Business, Suchit Leesa-nguansuk, Published on 02/11/2020
» The US presidential election on Nov 3, pitting US President Donald Trump against Democrat Joe Biden, should be closely watched around the world as it may shape the structure of the US-China tech war, along with the trade and investment in technological fields.
E-commerce has local operators on edge
Business, Suchit Leesa-nguansuk, Published on 27/10/2020
» E-commerce titans Lazada and Shopee, which have splurged on spending, racking up some 20 billion baht in losses the past five years, are unsettling local distributors, dealers and modern trade operators that are losing revenue to these e-marketplace giants, says a pundit.
US giants lend helping hand to SMEs
Business, Suchit Leesa-nguansuk, Published on 07/10/2020
» Global tech firms are offering financial aid to help small and medium-sized enterprises (SMEs) weather difficult times during the pandemic.
Tech giants face action over URLs
News, Suchit Leesa-nguansuk, Published on 22/09/2020
» The Digital Economy and Society (DES) Ministry will on Thursday submit more evidence to police to take legal action against social media platforms that do not obey the law and remove URLs deemed inappropriate.
DAAT urges new marketing methods
Business, Suchit Leesa-nguansuk, Published on 09/09/2020
» The key digital marketing trends for business in the new normal are sales performance, media-fuelled creativity, precision marketing, gaming, personalised ads, data- and tech-powered D2C (direct-to-customer) and influencers, says the Digital Advertising Association of Thailand (DAAT).
Digital ad spending to see flat growth in 2020
Business, Suchit Leesa-nguansuk, Published on 05/09/2020
» The country's digital advertising spending is projected to see flat growth this year because of the coronavirus pandemic, for the first time in eight years, says a report jointly commissioned by the Digital Advertising Association of Thailand (DAAT) and marketing consultancy Kantar Insights Thailand.
Spending headed to 20-year low
Business, Suchit Leesa-nguansuk, Published on 20/08/2020
» Media spending plummeted 20.9% in the first seven months this year because of the pandemic and is expected to fall to a two-decade low of almost 72 billion baht this year, according to Media Intelligence (MI), a media planning and creative agency.
Delivery platforms dig in for war
Business, Suchit Leesa-nguansuk, Published on 10/08/2020
» Fired up by the pandemic, the battle between online food ordering platforms is intensifying as operators seek more capital, expand services in provinces and gear up for cloud kitchen investment to stay afloat in the contentious market.
Diversify is the name of the game
Business, Suchit Leesa-nguansuk, Published on 18/07/2020
» Amid economic uncertainty shrouded by the coronavirus pandemic, agility, digital technology adoption, differentiation and business diversification should be mantras adopted by small and medium-sized enterprises (SMEs) to survive, says e-commerce pioneer and angel investor Pawoot "Pom" Pongvitayapanu.
Line users alerted to hacking risk
Business, Suchit Leesa-nguansuk, Published on 05/06/2020
» A cybersecurity expert has warned users of messaging app Line about the risk of having their accounts hacked.