Showing 11 - 20 of 340
Call for policies to curb cheap online goods
Business, Suchit Leesa-nguansuk, Published on 28/11/2023
» E-commerce and retail pioneers have urged the government to impose strict measures to handle the flood of cheap and low-quality products available on online platforms that have affected local small and medium-sized enterprises (SMEs).
Thais devoted to mobile
Business, Suchit Leesa-nguansuk, Published on 11/11/2023
» Thais continue to embrace mobile devices to manage the cost of living and increase revenue, while some are optimistic about generative artificial intelligence (AI), according to a Telenor Asia study.
Meta touts ability to monetise content
Business, Suchit Leesa-nguansuk, Published on 10/11/2023
» Meta, the parent company of Facebook and Instagram, is building a content creator economy and unlocking creative commerce opportunities in Thailand.
Startup aims to empower online vendors
Business, Suchit Leesa-nguansuk, Published on 03/11/2023
» Priceza, Wisesight and the Digital Economy Promotion Agency (Depa) have partnered to equip local online sellers with data insights to enable them to understand consumer shopping behaviour trends and improve their sales.
Meta, agencies target online scammers
Business, Suchit Leesa-nguansuk, Published on 26/10/2023
» Meta, Facebook's parent, is working with local authorities to tackle online scams in Thailand, particularly fraud and deception. Meanwhile, the Digital Economy and Society (DES) Ministry says Meta needs greater transparency to take down online scam adverts.
Authorities ramp up awareness of scams
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» As online scams remain rampant and in recent cases scammers are using the names of high-profile businesspeople to lure the public to invest with them, local authorities are lining up to advise people to be cautious and verify the authenticity of any links or messages sent to them.
Ad spending in 2023 to grow by only 2.5%
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» Media spending in 2023 is expected to grow by only 2.5%, lower than the previous forecast of 5% growth, as advertisers tighten their budgets amid lower consumer purchasing power, according to leading creative agency Media Intelligence.
Meta banking on AI to optimise returns
Business, Suchit Leesa-nguansuk, Published on 23/08/2023
» Meta Thailand is capitalising on artificial intelligence (AI) to optimise return on investment for advertisers and businesses amid tough economic conditions, while also focusing on Reels, its short video clip service which competes with TikTok.
Survey finds Thais willing to spend higher amounts online
Business, Suchit Leesa-nguansuk, Published on 01/07/2023
» Thai consumers are prepared to spend higher amounts shopping online, but expect more from their experience, including faster delivery, according to a survey by marketing communications agency Wunderman Thompson.
Leading by example
Business, Suchit Leesa-nguansuk, Published on 27/06/2023
» Female leaders in digital and cybersecurity companies share their views with the Bangkok Post on the rise of women in the technology industry, including how they motivate their teams and facilitate the career advancement of female talent.