Showing 1 - 10 of 15
TAT widens net in bid to capture more of the Chinese market
Business, Molpasorn Shoowong, Published on 01/08/2024
» With 8 million Chinese tourist arrivals projected for 2024, the Tourism Authority of Thailand (TAT) is diversifying its target to niche markets who still have plenty of purchasing power, including young travellers, small meeting groups, and caravan tours.
Younger Asian tourists opt for cheaper regional holidays
Business, Molpasorn Shoowong, Published on 26/04/2024
» With travel costs soaring, more tourists from Asia-Pacific are opting for intra-regional trips, particularly Gen Z and millennials, as a majority of younger adults want to save up for trips, according to Marriott International.
Premier urged to tackle overtourism
Business, Molpasorn Shoowong, Published on 23/04/2024
» With opposition to overtourism arising in many countries, Thai tourism operators are urging the government to seriously consider the nation's carrying capacity, while some have suggested collecting a 300-baht tourism tax in a bid to solve the problem.
China visa deal sees bookings rise
Business, Molpasorn Shoowong, Published on 08/03/2024
» As the permanent visa exemption between Thailand and China takes effect, airlines and tour operators reported a surge of bookings from Thai travellers during the Songkran holiday to May, with some routes containing more Thai passengers than Chinese.
Strategy to achieve tourism targets revealed
Business, Molpasorn Shoowong, Published on 18/01/2024
» The Tourism and Sports Ministry said the target of 3.5 trillion baht in revenue and 40 million foreign arrivals this year set by Prime Minister Srettha Thavisin remains a challenge, but it plans to drive spending and longer stays through soft power products, events and safety measures.
Domestic operators see barriers to revenue target
Business, Molpasorn Shoowong, Published on 08/01/2024
» Domestic tourism operators foresee obstacles to increasing revenue to reach the government's goal of 1.08 trillion baht this year, citing high travel costs and weak flight capacity, says the Tourism Authority of Thailand (TAT).
Chinese tourist numbers to miss 4m target by 500,000: agency
Business, Molpasorn Shoowong, Published on 24/11/2023
» The tourism sector is almost certain to miss its lower target of 4 million Chinese arrivals, with the Tourism Authority of Thailand (TAT) now projecting 3.4-3.5 million tourists from the mainland this year, generating 190-196 billion baht.
Ministry allots B600m for tourism
Business, Molpasorn Shoowong, Published on 13/10/2023
» The Tourism and Sports Ministry plans to use 600 million baht from its central budget to promote the tourism industry during the high season as fiscal 2024 budget disbursement is expected to be delayed until April next year.
B600 million allotted for tourism promotion
Molpasorn Shoowong, Published on 12/10/2023
» The Ministry of Tourism and Sports plans to use 600 million baht from its central budget to promote tourism during the high season as fiscal 2024 budget disbursement is expected to be delayed until April next year.
Transport urges continued subsidies
Business, Molpasorn Shoowong, Published on 11/07/2023
» Bus and airline operators are urging the government to continue to subsidise fuel costs for the whole year to relieve the burden on companies and passengers as the tourism industry slowly recovers to match 2019 levels.