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Search Result for “brand value”

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LIFE

Sonos plugs into Bangkok with debut Thailand store at EMSPHERE

Komsan Jandamit, Published on 11/02/2026

» Sonos has officially planted its flag in Thailand with the opening of its first standalone store in the country, a move that signals both confidence in the local market and a growing appetite for premium home audio. Opened by TC Acoustic, Sonos' authorised distributor in Thailand, the new Sonos Store at EMSPHERE places the global audio brand firmly in the heart of Bangkok's fast-evolving lifestyle scene.

WORLD

'Artists of steel': Japanese swords forge new fanbase

AFP, Published on 11/02/2026

» MISATO, SAITAMA (JAPAN) - Sparks illuminate the soot-covered studio of Japanese swordsmith Akihira Kawasaki as his apprentice hammers red-hot steel, showcasing a millennium-old craft now enjoying a resurgence in popularity.

THAILAND

TrueBusiness, SoftBank join forces to drive enterprise AI

Published on 11/02/2026

» TrueBusiness is accelerating its strategic trajectory in tech-solution development, reinforcing True Corporation Plc’s vision as Thailand’s leading tech company, as it marks a pivotal strategic partnership with SoftBank Corp (SoftBank), the telecommunications leader from Japan.

BUSINESS

Electrical goods sales flat due to stagnant economy

Business, Kuakul Mornkum, Published on 11/02/2026

» The sluggish economy continues to cast a shadow over Thailand's electrical appliance industry this year, though warm weather and the World Cup may propel sales.

BUSINESS

Digital tech central to national upgrade

Business, Wichit Chantanusornsiri, Published on 11/02/2026

» The government has pledged to leverage digital technology to upgrade agricultural supply chains.

BUSINESS

Pattaya banking on Chinese New Year boost

Business, Molpasorn Shoowong, Published on 11/02/2026

» With Chinese New Year approaching next week, Pattaya tourism operators expect similar conditions as last year, though Chiang Mai predicts a surge from Chinese‑speaking markets.

BUSINESS

Foreign funds drive baht gains, market rally

Business, Nareerat Wiriyapong, Published on 11/02/2026

» Continuous foreign fund inflows into both stock and bond markets following the Feb 8 election are likely to push the baht to appreciate beyond 31 against the US dollar, as Thailand's political uncertainties have eased, pundits say.

OPINION

Reinvent Thailand to revive growth

Oped, Boonwara Sumano, Published on 11/02/2026

» In the 1990s, Thailand ranked second in Asean for state performance, behind only Singapore. Today, we trail several neighbours. This decline has unfolded gradually over three decades -- through repeated economic crises, institutional stagnation, and reforms that never quite went far enough. What is different today is that the cost of inaction has become far more dangerous.

LIFE

Streaming local

Guru, Nianne-Lynn Hendricks, Published on 10/02/2026

» The Netflix 2026 line-up reflects the evolution of local viewing habits and the maturing of Thailand’s creative ecosystem. 

THAILAND

BDMS Wellness Clinic Unites Public and Private Sectors to Boost Wellness Tourism Ecosystem

Published on 10/02/2026

» Thailand’s ambition to become a global wellness destination took a decisive step forward on Feb 6 as BDMS Wellness Clinic convened public agencies, hospitality leaders, lifestyle brands and scientific partners to launch Wellness Hub Thailand, The Land of Life: The Journey Within at the BDMS Connect Center in Bangkok.