Showing 1 - 10 of 1,311
Suntory PepsiCo Thailand Turns Real-World Insights into Action through Gemba
Published on 24/10/2025
» Despite the challenging economic environment and rapidly shifting consumer behaviour, Suntory PepsiCo Beverage (Thailand) Co., Ltd., a leading beverage company, has reaffirmed its vision to becoming “The Most Beloved Beverage Company in Thailand with True Gemba Centricity.” The company’s strength lies in its ability to blend Japanese approaches with a deep understanding of Thai market, guided by two core philosophies Gemba and Seikatsusha which turn real-world insights into meaningful action.
TOA Launches Thailand’s First 2-in-1 Expert Paint
Published on 22/10/2025
» As Thailand’s paint industry embraces a new era of innovation, TOA Paint (Thailand) Public Company Limited, the country’s leading manufacturer of paints and construction chemicals, has unveiled the “TOA EXPERT SERIES,” the nation’s first ready-to-use 2-in-1 topcoat and primer. The launch marks a major transformation in how painting is approached, combining convenience, durability, and sustainability for both professionals and homeowners.
OWNDAYS Thailand Marks a Decade of Vision
Published on 20/10/2025
» OWNDAYS (Thailand) Co., Ltd., the leading Japanese eyewear retailer, celebrates its 10th anniversary in Thailand with a grand event titled “OWNDAYS THAILAND 10th ANNIVERSARY – THANK YOU FOR YOUR SUPPORT OVER THE YEARS.” The celebration highlights the brand’s remarkable journey from humble beginnings to nationwide success under the concept “From Seed to Success – A Decade of Vision.” This theme reflects OWNDAYS’ commitment to transforming the eyewear shopping experience in Thailand — making it simple, transparent, and stylish. Within just a decade, OWNDAYS has become a market leader and a beloved brand among the new generation.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.
Guru's Weekly Buzz: Oct 17-23
Guru, Published on 17/10/2025
» Guru By Bangkok Post's pick of the most exciting products, activities, food and travel to indulge in.
JSP doubles investment in online sales
Business, Nuntawun Polkuamdee, Published on 17/10/2025
» MAI-listed JSP Pharmaceutical Manufacturing (Thailand), a leading distributor of medicines and nutritional supplements, is moving swiftly to capitalise on the surging popularity of the "Janey Live" phenomenon, doubling its investment in online sales channels to meet skyrocketing demand.
Green girling-Bangkok and the ever-sustainable wardrobe
Published on 17/10/2025
» Bangkok’s fascination with sustainable fashion did not begin on Instagram, even if that is where it now thrives. Its roots stretch back to Bangsue Junction (affectionately dubbed “the Red Building”) where, under flickering fluorescent lights, teenagers once sifted through mountains of second-hand jeans, army jackets and faded band tees. Long before “upcycling” became a marketing term, this was where Bangkok’s youth learned to shape their style from what others had left behind.
Thailand Privilege Appoints ‘Apo’ as Global Brand Ambassador
Published on 10/10/2025
» Thailand Privilege Card Co., Ltd., the operator of the Thailand Privilege Membership Card under the Tourism Authority of Thailand (TAT), has announced new marketing strategy featuring celebrated actor and model “Apo” Nattawin Wattanagitiphat as its first ever Global Brand Ambassador in 22 years. Apo will represent Thailand’s premier luxury lifestyle and highlight the exclusive benefits of the Thailand Privilege Card in a newly released commercial designed to attract high net worth individuals (HNWIs) to live, invest and thrive in Thailand.
Early Detection Vital to Prevent Vision Loss
Published on 09/10/2025
» On the occasion of “World Sight Day,” a leading ophthalmologist is highlighting two major but often overlooked eye conditions: age-related macular degeneration (nAMD) and diabetic macular edema (DME). These conditions pose a serious risk to vision, particularly among individuals aged 50 and older and those living with diabetes. With new treatments that make care more convenient and less frequent, early diagnosis remains the best defence against preventable blindness.
Young Thais ‘dump brands to save costs’
Suchit Leesa-nguansuk, Published on 07/10/2025
» Gen Z Thais love to spend, yet tight budgets have pushed more than 70% to switch to cheaper brands for food, drinks and general items, according to research by the marketing agency VML Thailand.