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Search Result for “brand analysis”

Showing 1 - 10 of 469

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GENERAL

Local medical sector eager to become global innovator

Business, Suchit Leesa-nguansuk, Published on 01/09/2025

» Thailand's healthcare sector is embarking on a transformative journey to become a global innovator, aiming to develop its own advanced technologies, according to a recent seminar.

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PROPERTY

MQDC lands B22bn loan for The Forestias

Business, Published on 26/08/2025

» Property developer Magnolia Quality Development Corporation Ltd (MQDC) has secured 22 billion baht in financing from Siam Commercial Bank (SCB) for The Forestias, a large-scale mixed-use project on Bang Na-Trat Road.

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LIFE

Hidden danger

Life, Suwitcha Chaiyong, Published on 26/08/2025

» Ecological Alert and Recovery Thailand (Earth), a nonprofit organisation, recently revealed the results of a national report titled "Lead In Solvent-Based Paints In Thailand". The study, which tested 55 paint samples from 45 brands sold in the country, revealed that more than 20% of samples had lead levels exceeding 100ppm (the standard set by the Thai Industrial Standards Institute, or TISI). Of these, many also had high lead concentration ranging from 10,000ppm to 64,000ppm.

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THAILAND

SCB Supports MQDC’s The Forestias with THB 22bn 

Published on 25/08/2025

» Magnolia Quality Development Corporation Limited (MQDC) is advancing Thailand’s largest real estate development, “The Forestias”, with plans to complete the residential zone by 2026. In a major show of confidence, Siam Commercial Bank (SCB) has extended THB 22 billion in project financing, recognising MQDC’s potential to set world-class standards in real estate and lead innovation in sustainable living. 

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LIFE

Guru's Weekly Buzz: Aug 22-28

Guru, Published on 22/08/2025

» Guru By Bangkok's pick of the most exciting products, activities, food and travel to indulge in. 

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SUSTAINABILITY

AI revs up green transformation

Business, Suchit Leesa-nguansuk, Published on 11/08/2025

» Artificial intelligence (AI) is emerging as a strategic tool for organisations to navigate the green transformation journey, according to sustainability consultants.

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THAILAND

Burson Launches AI Tool Linking Reputation to Value

Published on 16/06/2025

» June 16, 2025 – Burson, the global communications agency purpose-built to create value for clients through reputation, today announced the launch of Reputation Capital, a first-of-its-kind AI-powered technology and consulting solution designed to connect drivers of reputation to specific business outcomes such as stock price, sales or purchase intent. This new offer fundamentally advances how reputation is measured, valued and managed, offering leading businesses a live view of this dynamic, multi-faceted asset. Burson’s approach facilitates immediate decision making so businesses can act with speed and precision against reputational shifts that have a direct bearing on commercial success. Reputation Capital is available through WPP Open, the AI-enabled marketing platform.

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THAILAND

CRC Sports Wins Thailand’s Top Retail Sports Award 

Published on 16/06/2025

» CRC Sports, the multi-sports retail network under Central Retail, has been named Sporting Goods Retailer of the Year – Thailand at the prestigious Retail Asia Awards 2025, in recognition of the remarkable achievements of its flagship brand, Supersports, throughout 2024. The award reflects strong sales growth and enhanced brand reputation. 

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MOTORING

Why China's auto, tech giants threaten Tesla’s self-driving future

Published on 10/06/2025

» AUSTIN — Chinese electric-vehicle makers led by BYD (Build Your Dreams) beat Tesla in the competition to produce affordable electric vehicles (EVs). Now, many of those same fierce competitors are pulling into the passing lane in the global race to produce self-driving cars.

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GENERAL

Brands urged to focus on suitability

Business, Suchit Leesa-nguansuk, Published on 02/06/2025

» Advertisers need to ensure their content is viewable by audiences aligned with their brand reputation, says DoubleVerify, a digital media measurement platform.