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Search Result for “brand activations”

Showing 1 - 10 of 43

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SPORTS

City to host Redline global series event

Sports, Published on 25/08/2025

» Thailand is set to host the Redline Fitness Games Bangkok 2025, a world-class functional fitness competition taking place for the first time in the Kingdom.

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THAILAND

BEAUTRIUM Named Cosmetics Retailer of the Year 

Published on 20/06/2025

» Bangkok, – BEAUTRIUM Co., Ltd., Thailand’s leading multi-brand beauty store, has been honoured with the title of ‘Cosmetics Retailer of the Year’ at the Retail Asia Awards 2025 in Singapore, marking a historic milestone for the country’s beauty industry. The accolade reflects BEAUTRIUM’s success in combining data-led consumer insight with inclusive brand values, firmly positioning the company at the forefront of Asia’s dynamic beauty landscape. 

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THAILAND

CRC Sports Wins Thailand’s Top Retail Sports Award 

Published on 16/06/2025

» CRC Sports, the multi-sports retail network under Central Retail, has been named Sporting Goods Retailer of the Year – Thailand at the prestigious Retail Asia Awards 2025, in recognition of the remarkable achievements of its flagship brand, Supersports, throughout 2024. The award reflects strong sales growth and enhanced brand reputation. 

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THAILAND

Gooey.Games Debuts in Thailand with Global Ambitions

Published on 05/06/2025

» Bangkok, June 4, 2025 – Gooey.games, a new gamified marketing platform designed to boost digital engagement, has officially launched and is now available globally. Developed by Gamespace Thailand, Gooey is a proudly Thai-built SaaS solution that enables brands, agencies, influencers, and developers to create interactive micro-games—without any coding required.

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GENERAL

Brand value

Business, Kuakul Mornkum, Published on 02/06/2025

» The private sector, particularly shopping malls, has taken significant steps to host various art events and establish open art spaces.

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THAILAND

Ichitan Targets 9.5 Billion Baht with Ling-Orm Duo

Published on 19/03/2025

» Ichitan Group PCL, Thailand’s leading ready-to-drink tea brand, has launched a dynamic summer campaign to capitalise on the country’s thriving beverage market. Introducing "Ichitan Green Tea with Chrysanthemum and Honey," the company is harnessing the immense popularity of Ling-Sirilak Kwong and Orm-Kornnaphat Sethratanapong, the sensational “Girl Love” duo, to drive record-breaking sales and achieve its ambitious 9.5 billion baht revenue target for 2025. 

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THAILAND

Virgin Active Redefines Wellness with Bold New Campaign

Published on 27/11/2024

» Virgin Active, a global leader in wellness, has unveiled its transformative new campaign, Leave the Cult, Join the Club, marking a significant shift in how wellness is approached in today’s fast-paced, appearance-driven fitness world. In an exclusive interview, Dean Kowarski, Global CEO of Virgin Active, shared insights into the campaign’s vision, the brand’s unique approach to wellness, and its ambitious expansion plans, particularly in Southeast Asia.

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LIFE

Tipples for all tastes

Guru, Nianne-Lynn Hendricks, Published on 25/10/2024

» Thailand's and the regional bar industry is being celebrated from Nov 1-3 at the Royal Bangkok Sports Club (RBSC). Located in Henri Dunant hall, the Bangkok Bar Show 2024 provides one-of-a-kind experiences, including seminars, masterclasses and countless guest-shifts.

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THAILAND

IF Launches Thai Flavours to Global Market

Published on 06/06/2024

» Mr. Pongsakorn Pongsak, Chief Executive Officer of INNOVATIVE FOOD AND BEVERAGE PTE. LTD, the owner and exporter of IF and INNOCOCO brands, revealed the success of the market expansion as a leading beverage brand in international markets. In 2023, the company achieved sales of 3 billion THB, an 87% growth from 2022. Especially 100% coconut water, the hero product, has gained immense popularity both online and offline in China. Due to the natural taste and sweetness of IF coconut water that matches consumer preferences, this has driven the success of the IF brand in the market. With Cold Aseptic Technology, the most advanced technology in the industry, the product shelf life can be prolonged up to 12 months without preservatives while keeping the freshness and nutrients as if it were freshly cracked. Therefore, IF has become the top brand in customers' minds.

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LIFE

Marimekko celebrates 60th anniversary of Unikko

Guru, Nianne-Lynn Hendricks, Published on 24/03/2024

» The Finnish fashion and design house commemorates the 60th anniversary of its iconic print, Unikko, in tandem with its Spring/Summer 2024 Ready-to-Wear collection.