Showing 1 - 10 of 10
DAAT: Digital ad spending to rise 16% on better tools
Business, Nanat Suchiva, Published on 23/06/2018
» Digital ad spending in Thailand is expected to increase by 16% to 14.3 billion baht this year based on the ongoing digital transformation, which offers more effective tools in reaching individuals, says Supachai Parchariyanon, the president of the Digital Advertising Association Thailand (DAAT).
Loxley investing B100m to boost IT unit
Business, Nanat Suchiva, Published on 31/05/2018
» Trading conglomerate Loxley Plc is investing over 100 million baht in cloud technology and its R&D business, aiming for its IT division to achieve revenue of 3.6 billion baht next year.
Major eyeing CLMV to help drive revenue
Business, Nanat Suchiva, Published on 26/12/2017
» SET-listed Major Cineplex Group Plc, operator of the country's largest cinema chain, is set to expand into Myanmar next year to help boost revenue.
Index looks to thwart slowdown
Business, Nanat Suchiva, Published on 01/08/2017
» Event organisers expect flat growth in the sector this year as brands spend more prudently on events, according to one key executive.
TCEB chooses new boss
Business, Nanat Suchiva, Published on 04/05/2017
» Jirut Issarangkul Na Ayudhaya, vice-president of Thailand Convention and Exhibition Bureau (TCEB), is tipped to become the bureau's new president, succeeding Nopparat Maythaveekulchai, who will step down May 15.
102 digital screens to find a home at Don Mueang
Business, Nanat Suchiva, Published on 01/02/2017
» BrightSky Media Co has joined with Plan B Media Plc to spend 100 million baht installing 102 large digital screens at Don Mueang airport.
Smartphone use expands for purchases, news
Business, Nanat Suchiva, Published on 12/12/2016
» Brands should ensure that their products are reaching consumers who are increasingly using smartphones, says Nielsen Thailand's latest survey.
MCOT to adjust shows more often
Business, Nanat Suchiva, Published on 15/08/2016
» SET-listed MCOT Plc, the state-owned broadcaster, plans to frequently adjust its TV programming to attract more attention from audiences and advertising agencies in the second half of this year.
Apps can ramp up sales, says Nielsen
Business, Nanat Suchiva, Published on 04/08/2016
» Brands and media agencies should use proper mobile applications to boost sales and keep pace with changing consumer behaviour, says market researcher Nielsen Thailand.
BEC World to show all Euro 2016 games
Business, Nanat Suchiva, Published on 20/05/2016
» SET-listed BEC World Plc, the operator of Channel 3 and three digital channels, is banking on the Uefa Euro 2016 football tournament to drive its revenue and viewership.