Showing 11 - 20 of 21
Advertisers need new tricks to meet digital media challenge
Business, Published on 31/08/2017
» Digital media has made succeeding in advertising harder because it has opened the market for creative content to a wider field. At the same time, it has made measuring impact a more precise process, essential for ad buyers who are increasingly focused on return on investment.
How innovation affects financial performance
Business, Detlef Reis, Published on 17/08/2017
» Does innovation really deliver tangible financial results to a company? Do investments in innovation yield a positive return? Does innovation pay? And if yes, how much positive impact does it have on financial performance?
Facebook's man in Thailand
Business, Suchit Leesa-nguansuk, Published on 12/08/2017
» With 48 million users, Thailand is one of Facebook's top 10 countries in terms of accounts. Bangkok by itself has more Facebook users than any other city in the world.
Digital forces to usher in a new age of work
Business, Published on 27/07/2017
» A tidal wave of change is coming that will soon make the way we work almost unrecognisable to today's business leaders. The onset of Industry 4.0 and today's rapidly evolving technologies are influencing business models, demographics, customer behaviour and even workplace attitudes -- all shifting concurrently. The effects of this digital revolution will be far-reaching and transformational.
SOE growth linked to the right strategy (part 3)
Business, Published on 27/06/2017
» Many state-owned enterprises (SOEs) in Thailand continue to explore opportunities for new growth, devise new strategies for enhancing performance, and invest in technologies and ideas to sustain progress. In doing so, as I have noted in previous articles, it is critical to understand various styles of strategy.
Taking SOEs to the next level: getting the strategy right
Business, Published on 02/05/2017
» Many business leaders in Thailand and from overseas have told me about their continuing efforts as well as the challenges in improving the performance of state-owned enterprises (SOEs). For the most part, improving the performance of SOEs is not much different than for private enterprises -- the first and most important step, as my previous article noted, is to get the strategy right.
Standing out in the crowd
Asia focus, Tanyatorn Tongwaranan, Published on 28/09/2015
» Despite some panic on the ripple effects from the Chinese currency depreciation, the global luxury sector will remain unfazed driven by rising disposable incomes and continuing influx of Chinese outbound tourists, experts have suggested.
The bling squad
Asia focus, Tanyatorn Tongwaranan, Published on 28/09/2015
» The swift evolution of the retail industry has lured a large pool of global luxury firms to establish their presence in Asia-Pacific over the last few decades. Sales for glitzy items across the region have been rising at whirlwind speeds amidst the surge of an aspirational middle-class and buoyant economy.
Survival of the fittest
Asia focus, Tanyatorn Tongwaranan, Published on 17/08/2015
» As business competition in Asia continues to intensify, owners need to be agile and adaptive to remain competitive, while paying closer attention to developing their internal capabilities to stay ahead of the game.
Is the Thai stock exchange international enough for you?
Business, Published on 22/06/2015
» Mirror, mirror on the wall, who's the fairest of them all? If you love fairy tales, you would probably say Snow White. But if you're a man who is in love, you might be inclined to disagree. After all, we're all entitled to our own opinion. And beauty is a particularly difficult quality to define. But how about stock exchanges? Which is the fairest exchange of them all? New York, London, Hong Kong and, of course, Singapore spring to mind. What do they all have in common? They are all considered international exchanges. Thailand, or more precisely the Stock Exchange of Thailand (SET), is not on the list. Should it be?