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GCEC Summit Debuts in Bangkok with Great Success
Published on 08/07/2024
» Sasin School of Management and the Global Consortium of Entrepreneurship Centers (GCEC) partnered to launch GCEC NEW FRONTIER: BANGKOK SUMMIT 2024, the inaugural Asia-based GCEC summit held during Sasin Impact Entrepreneurship Week 2024 (Sasin IEW) from June 19-23, 2024.
AR and VR: The new productivity tools beyond gaming and marketing
Business, Published on 01/05/2017
» All of the excitement around virtual reality and augmented reality (VR and AR) these days is spurring consumer marketing teams into action to ride the wave of this "next big thing". Virtual reality works by placing high-resolution screens over the user's eyes, occluding their view of their real-world surroundings. The nature of VR necessitates that the experience takes place in a safe, predefined area. To create greater immersion, many VR headsets also support audio. VR is not a mobile technology in the conventional sense: you can't put on a VR headset and walk down the street.