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MBK Center and SWU Collaborate for Thai Soft Power
Published on 26/09/2024
» MBK Center reaffirms its position as a community hub for free-spirited individuals and the center of youth culture with the concept of “MBK CENTER…CENTER of THE YOUTH”. The mall opens a collaborative space for young artists and students from universities across Thailand, giving them a platform to display their creative works, enhance their potentials, and reach both Thai customers and international tourists. In collaboration with the Faculty of Fine Arts in Communication Design, Srinakharinwirot University (SWU), the project highlights contemporary Thai identity through character design and illustrations under the special Thai Soft Power Project, a chic new check-in spot at the heart of the city on the Sky Walk and A La Art connection area.