Showing 1 - 10 of 121
TAT Launches ‘Rhythm of Thailand’ Global Influencer Campaign
Published on 14/08/2025
» The Tourism Authority of Thailand (TAT) is boosting tourism momentum with its “Be My Guest” project, in collaboration with the National Soft Power Strategy Committee’s Subcommittee for Tourism Industry Development. The initiative supports the government’s Soft Power policy to position Thailand as a leading global destination while presenting the country’s charm through fresh perspectives and unforgettable experiences.
Thailand named Asia’s most culturally rich nation
Online Reporters, Published on 11/08/2025
» Thailand is ranked the country with the most culturally rich heritage in Asia and eighth in the world in the US News & World Report 2024 ratings, which evaluate 89 nations.
Pheu Thai earns poor marks
Business, Published on 28/07/2025
» The government led by Paetongtarn Shinawatra is set to complete its first year in office this September.
Panel calls for new tourism investment
Business, Molpasorn Shoowong, Published on 17/07/2025
» Thai tourism should not underestimate rivals in the region, notably Vietnam, which are investing heavily in tourism infrastructure such as high-speed rail as well as new attractions and hotels, said the subcommittee of the National Soft Power Strategy Committee.
Challenges aplenty await central bank chief
Business, Post Reporters, Published on 14/07/2025
» As the search for the next governor of the Bank of Thailand nears its conclusion, with cabinet approval of the chosen candidate expected within days, attention is rapidly shifting to the challenges awaiting the appointee.
Pride seen as 'economic opportunity'
News, Poramet Tangsathaporn, Published on 31/05/2025
» While the recently passed Marriage Equality Bill marks a historic milestone for Thailand's LGBTQ+ community, some experts say the country must go further by positioning this group in the upcoming Pride Month not just as symbols of progress but as drivers of economic growth.
Digital skills push to grow game sector
Business, Komsan Tortermvasana, Published on 27/05/2025
» The Digital Economy and Society Ministry has joined forces with the National Soft Power Development Committee and partners to accelerate the development of skilled talent for Thailand's digital content industry and push the content towards global markets.
Govt banks on rainbow economy
News, Poramet Tangsathaporn, Published on 12/05/2025
» Agencies are gearing up ahead of the Bangkok Pride Festival 2025 under the campaign "The Celebration: Right to Love" taking place on May 30–June 30, with the most anticipated event being the Pride Parade on June 1.
Drive to promote Thai soft power heats up
Business, Phusadee Arunmas, Published on 17/04/2025
» A draft bill to promote soft power will soon be submitted to the cabinet, while the establishment of the Thailand Creative Culture Agency (Thacca) is anticipated in the first quarter of next year, says the chairman of the National Soft Power Development Committee.
Making the case for foreign aid
Oped, Published on 07/03/2025
» Foreign aid is being slashed across the Global North, nowhere more so than in the United States. Within his first month back in the White House, President Donald Trump dismantled the US Agency for International Development (USAID) and froze foreign aid, calling it wasteful and fraudulent. The United Kingdom recently followed suit, trading off its international-aid budget for higher defence spending.