Showing 1 - 10 of 24
McThai adds B100m to investment plan
Business, Pitsinee Jitpleecheep, Published on 07/03/2023
» McThai Co, the operator of McDonald's restaurants, has upgraded its investment plan, increasing spending to 300 million baht this year, up from 200 million in its earlier plan, after witnessing a recovery in consumption and the economy.
Big Boy eyes Thai expansion
Business, Pitsinee Jitpleecheep, Published on 19/10/2022
» The 86-year-old American burger chain Big Boy has entered the Thai market after opening a store at Bangkok's MBK mall earlier this month.
McDonald's anticipates sales growth with new restaurants
Business, Pitsinee Jitpleecheep, Published on 16/08/2022
» McThai Co, the operator of McDonald's, is set to ramp up its business expansion in a bid to return sales back to pre-pandemic levels by the end of this year.
Budget chop on the menu at McThai
Business, Pitsinee Jitpleecheep, Published on 19/08/2020
» McThai Ltd, the operator of McDonald's restaurants in Thailand, has whittled down its investment budget to just 180 million baht this year, a sharp cut from the typical 1 billion baht of the past decade.
Putting meatless on the front burner
Business, Pitsinee Jitpleecheep, Published on 10/08/2020
» Plant-based foods are making unprecedented inroads at restaurant chains in Thailand as local diners sink their teeth into the global meatless trend.
McDonald's launches app with 'personal' touch
Business, Published on 09/10/2019
» McThai Co, the operator of McDonald's restaurants in Thailand, has introduced a mobile app that will collect more data on customers amid increasing competition in fast food and online delivery.
Facing the trans fat ban
Business, Pitsinee Jitpleecheep, Published on 17/07/2018
» Bakery and fast food companies are ready to comply with the Public Health Ministry's new regulation to ban the production, import and distribution of food containing trans fats.
McDonald's is lovin' push to cashless society
Business, Pitsinee Jitpleecheep, Published on 11/01/2018
» McThai Ltd, the operator of McDonald's restaurants in Thailand, is ramping up its efforts to cash in on the cashless society drive.
He's lovin' it
Business, Pitsinee Jitpleecheep, Published on 06/05/2017
» Hester Chew calls himself "Thaiporean", a Singaporean who has lived and worked in Thailand half his life.
Diverse ad campaigns urged
Business, Nanat Suchiva, Published on 11/03/2017
» Advertisers and marketers must work harder to create diverse marketing campaigns to appeal to consumers in both traditional and online media platforms, say advertising executives.