Showing 61 - 70 of 188
Index looks to thwart slowdown
Business, Nanat Suchiva, Published on 01/08/2017
» Event organisers expect flat growth in the sector this year as brands spend more prudently on events, according to one key executive.
Do or die time for digital TV operators
Business, Nanat Suchiva, Published on 24/07/2017
» After three years of digital TV operations, a clear-cut picture is emerging of those who will rise and those who will fall by the wayside.
Mr Expo reflects on the big event
Business, Nanat Suchiva, Published on 22/07/2017
» Kriengkrai Kanjanapokin is putting long hours into organising the Thai pavilion at Expo 2017, a three-month event in Astana, Kazakhstan, but for him every day is relaxed.
OOH market expected to grow up to 10% this year
Business, Nanat Suchiva, Published on 20/07/2017
» Out-of-home (OOH) media market prospects are expected to stay promising, as Thai people are outdoors for 10-12 hours a day, according to Kinetic Thailand, a leading out-of-home media planner under WPP Group.
Analyst sees big data making 2nd-half mark
Business, Nanat Suchiva, Published on 15/07/2017
» Media agencies are striving to snatch insights from big data technology, a trend that is bound to gather steam in the second half of the year, says media expert Sorada Sonprasit.
Channel 3 switching to on-demand streaming to attract young viewers
Business, Nanat Suchiva, Published on 27/06/2017
» BEC World Plc, the operator of Channel 3, is switching from traditional broadcasting to on-demand services as the company strives to compete in the over-the-top (OTT) market and attract younger audiences.
Sector girds for slowdown over cremation period
Business, Nanat Suchiva, Published on 27/06/2017
» Media companies will not be troubled by pressing pause on ads during the royal cremation ceremonies for the late King Bhumibol Adulyadej in October, as they have plenty of time to prepare and talk to advertisers, says the Media Agency Association of Thailand (MAAT).
Line to take users for a spin with theme park
Business, Nanat Suchiva, Published on 20/06/2017
» Line Thailand, the local arm of the popular mobile messaging app, is investing more than 500 million baht to launch a digital amusement and theme park in Bangkok this year.
Traveloka ad boost for social media
Business, Nanat Suchiva, Published on 19/06/2017
» Traveloka (www.traveloka.com), one of Southeast Asia's leading flight and hotel booking platforms, is aiming to strengthen its presence in Thailand through Line and Facebook, a company executive said.
Gym goers sweat over True Fitness closures
News, Nanat Suchiva, Published on 10/06/2017
» True Fitness has announced the closure of its operations in Thailand, which was met with a suggestion by a lawyer that its members can file for damages.