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Creativity called for amid ad disruption
Business, Sasiwimon Boonruang, Published on 20/03/2018
» The advertising industry is no exception to the growing list of businesses that have been disrupted by digital technology, as consumers are less likely to view advertising.
Real-time data, QR codes to pace 2018 trends
Business, Sasiwimon Boonruang, Published on 30/11/2017
» Real-time data, personalisation and quick response (QR) codes will be the top three trends in digital and social media next year, says Thoth Zocial, a provider of social data analytics services.