Showing 31 - 40 of 187
A new world order
Business, Suchit Leesa-nguansuk, Published on 07/02/2022
» Driven by the pandemic and technological disruptions, digital transformation is now a requirement for every organisation to respond to changes in customer behaviour towards the online realm as well as new labour patterns, according to tech consulting firms.
Tripartite effort to set up smart factory
Business, Suchit Leesa-nguansuk, Published on 29/12/2021
» Total Access Communication (DTAC) Plc, the country's third largest mobile operator by subscriber base, has collaborated with the National Electronics and Computer Technology Center (Nectec) and auto parts maker Daisin to develop a smart factory prototype capitalising on 5G and Internet of Things (IoT) technology.
Viewers seek more control of platforms
Business, Suchit Leesa-nguansuk, Published on 20/12/2021
» Thais spend an average of nine hours and 32 minutes a day consuming media and now demand more control over what they view, according to market research firm Nielsen.
Metaverse to offer 'infinite possibilities'
Business, Suchit Leesa-nguansuk, Published on 17/12/2021
» The metaverse is offering new opportunities in the entertainment, music, gaming, art and fashion industries with significantly enhanced user engagement and experiences, says an expert in the virtual technology.
Media spending may rise by 13% next year
Business, Suchit Leesa-nguansuk, Published on 16/12/2021
» Thailand's media spending in 2021 is expected to be nearly on par with last year at 74.5 billion baht, but could increase by 13% next year if there is no significant impact from the pandemic, says Media Intelligence Group (MI), a media planning and creative agency.
Legion aims for top spot in gaming world
Business, Suchit Leesa-nguansuk, Published on 10/12/2021
» With the gaming industry flourishing, Lenovo, the world's largest PC maker, has set its sights on becoming the No.1 player in gaming devices and PCs, driven by its sub-brand Legion.
Metaverse in the making
Business, Suchit Leesa-nguansuk, Published on 06/12/2021
» Jumping into a virtual avatar to interact with friends and colleagues, buying digital clothes and accessories for avatars and purchasing virtual land plots for future development may have sounded far-fetched years ago, but these features are now available. Welcome to the metaverse.
Cisco launches digitalisation programme
Business, Suchit Leesa-nguansuk, Published on 02/12/2021
» Cisco, a leading global tech company, is collaborating with the Thai government to accelerate digitalisation under the Country Digital Acceleration (CDA) programme by supporting technologies in relation to connected healthcare, smart city solutions, cybersecurity and 5G for enterprises.
Facebook video boom lures firms
Business, Suchit Leesa-nguansuk, Published on 20/11/2021
» With 70% of Thais viewing videos on Facebook's Watch feature every month, businesses are being encouraged to tap the market and get creators and publishers involved, according to the platform's rebranded parent company Meta.
Virtual influencers seen as key to marketing
Business, Suchit Leesa-nguansuk, Published on 16/11/2021
» Metaverse humanoids could serve as potential communication tools for brands and could partner with human influencers to create valuable content, according to SIA, Thailand's first virtual influencer agency.