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IF Launches Thai Flavours to Global Market
Published on 06/06/2024
» Mr. Pongsakorn Pongsak, Chief Executive Officer of INNOVATIVE FOOD AND BEVERAGE PTE. LTD, the owner and exporter of IF and INNOCOCO brands, revealed the success of the market expansion as a leading beverage brand in international markets. In 2023, the company achieved sales of 3 billion THB, an 87% growth from 2022. Especially 100% coconut water, the hero product, has gained immense popularity both online and offline in China. Due to the natural taste and sweetness of IF coconut water that matches consumer preferences, this has driven the success of the IF brand in the market. With Cold Aseptic Technology, the most advanced technology in the industry, the product shelf life can be prolonged up to 12 months without preservatives while keeping the freshness and nutrients as if it were freshly cracked. Therefore, IF has become the top brand in customers' minds.
Food Industry Innovation and Opportunity at THAIFEX - Anuga Asia 2024: Global Reach, Regional Expertise, Local Partnership
Published on 17/05/2024
» THAIFEX - Anuga Asia returns to Thailand this May 28th to June 1st at IMPACT Muang Thong Thani, Bangkok. The 2024 edition of Asia Pacific’s premier food and beverage (F&B) trade exhibition promises visitors a sweeping array of flavors, cutting-edge technology and indispensable solutions on display by more than 3,000 suppliers from the Asia-Pacific region and beyond, providing F&B businesses with a one-stop resource to help meet ever-growing and rapidly evolving consumer demand for foods with added benefits.