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Screen grab
Asia focus, Erich Parpart, Published on 17/12/2018
» How many people these days watch TV with one eye on the big screen and the other on their smartphone? Quite a lot, but reaching this "multiscreening" audience effectively is a growing challenge for marketers.
Analysts see limited impact from trans fat prohibition
Business, Pathom Sangwongwanich, Published on 18/07/2018
» The recent regulation prohibiting the production, import and distribution of trans fat-filled food could have a minor effect on profits for SET-listed companies operating bakery and food businesses as they could switch to substitute ingredients, say analysts.
Facing the trans fat ban
Business, Pitsinee Jitpleecheep, Published on 17/07/2018
» Bakery and fast food companies are ready to comply with the Public Health Ministry's new regulation to ban the production, import and distribution of food containing trans fats.
Experts urge use of online tools
Business, Suchit Leesa-nguansuk, Published on 13/07/2018
» Thai businesses should understand customer preferences, have a target group of users and use online marketing and social media to empower cross-border trade opportunities in China and India, says business ad tech experts.