Showing 1-10 of 13 results
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Direct-sales approach suggested
Business, Prapasri Vasuhirun, Published on 09/08/2012
» Contacting end-customers directly is a preferred way of both making brands broadly acceptable and increasing sales, says Optimo Co.
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MSTF braces itself for Myanmar ad blitz
Business, Prapasri Vasuhirun, Published on 10/08/2012
» Myanmar Spa Today Far East Advertising (MSTF), a Thai-Myanmar advertising company, plans to expand services and strengthen its team in preparation for growth in Myanmar's ad industry.
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Tee Matching seeks new challenges
Business, Prapasri Vasuhirun, Published on 31/08/2012
» Somchai Cheewasutthanon, former CEO of Matching Studio Plc, the country's largest production house, has started his own business.
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Sunbox enters set-top galaxy
Business, Prapasri Vasuhirun, Published on 04/07/2012
» RS Plc, the country's second-largest entertainment firm, has officially launched its Sunbox satellite TV receiver and plans to sell more than 500,000 boxes in the next four months.
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Agents rip tourism office
Business, Prapasri Vasuhirun, Published on 20/07/2012
» Businesses are calling on the government to put the right man in the right job and embrace advice from the private sector.
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True Fitness working out in the suburbs
Business, Prapasri Vasuhirun, Published on 20/07/2012
» True Fitness, the Singapore-based fitness chain, plans to spend 400 million baht to open four more fitness centres in Greater Bangkok next year to attract customers switching from the financially ailing California Wow.
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Cinema advertising targets specific customer groups
Business, Prapasri Vasuhirun, Published on 25/07/2012
» Major CineAd, the Major Cineplex Group's cinema advertising provider, expects revenue growth of 12-15% this year thanks to new advertising strategies and a blockbuster line-up.
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Grammy ups satellite slate to B12bn
Business, Prapasri Vasuhirun, Published on 27/07/2012
» The country's largest entertainment company GMM Grammy Plc increased its satellite television budget to 12 billion baht from 10 billion over the next three years.
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Buyers told to follow consumers' example
Business, Prapasri Vasuhirun, Published on 04/05/2012
» Content remains king and marketers should integrate new media with the traditional, adapting to a new business model to survive in the changing media landscape, says media buying agency OMD Thailand.
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Grammy airs 7th satellite channel
Business, Prapasri Vasuhirun, Published on 28/02/2012
» GMM Grammy Plc (GRAMMY), the country's biggest entertainment company, has spent 100 million baht on its new satellite music channel, expecting additional revenue of up to 60 million baht in the first year.
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