Showing 1-4 of 4 results
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Meet the Hedge Fund Boss Who Just Bought Tribune's Newspapers
Business, Published on 26/05/2021
» Six weeks ago, it seemed as if hedge fund boss Heath Freeman was losing his grip on Tribune Publishing Co. But he never let go -- and now he has his prize.
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Google to pay publishers $1bn for news content
Business, Published on 02/10/2020
» BRUSSELS: Alphabet's Google plans to pay $1 billion to publishers globally for their news over the next three years, according to its chief executive officer, a step that could help it win over a powerful group amid heightened regulatory scrutiny worldwide.
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Advertisers need new tricks to meet digital media challenge
Business, Published on 31/08/2017
» Digital media has made succeeding in advertising harder because it has opened the market for creative content to a wider field. At the same time, it has made measuring impact a more precise process, essential for ad buyers who are increasingly focused on return on investment.
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AR and VR: The new productivity tools beyond gaming and marketing
Business, Published on 01/05/2017
» All of the excitement around virtual reality and augmented reality (VR and AR) these days is spurring consumer marketing teams into action to ride the wave of this "next big thing". Virtual reality works by placing high-resolution screens over the user's eyes, occluding their view of their real-world surroundings. The nature of VR necessitates that the experience takes place in a safe, predefined area. To create greater immersion, many VR headsets also support audio. VR is not a mobile technology in the conventional sense: you can't put on a VR headset and walk down the street.
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