Showing 1 - 10 of 14
Advertisers get in the boy zone
Business, Pitsinee Jitpleecheep, Published on 21/09/2020
» Movie stars are losing their lustre in the ad business as product endorsers because of relatively high fees, paving the way for product presenters who gained popularity after the Covid-19 outbreak.
From humble beginnings to app pioneer
Business, Sasiwimon Boonruang, Published on 17/11/2018
» Jin-woo Lee, an employee of South Korean search giant Naver Corp, the parent company of Line, was the first person to bring Line messaging to Thailand seven years ago, before the 3G network was even launched in the country. He had come a long way.
Sponsor cap curbs World Cup media spending
Business, Nanat Suchiva, Published on 13/06/2018
» A limit of nine media sponsors for the upcoming World Cup has caused total media spending in Thailand to grow only 4% or almost 90 billion baht, despite a previous projection of 6-7%, says Media Intelligence (MI).
Internet, TV touted as ad kings
Business, Nanat Suchiva, Published on 29/05/2018
» TV and internet are still the major sources of advertising in Thailand, says Media Intelligence.
GDH 559 in push abroad as 'Bad Genius' wows China
Business, Nanat Suchiva, Published on 13/11/2017
» Film studio GDH 559 is ramping up its international market push, notably for China, following the success of its high-school thriller Chalard Game Goeng (Bad Genius) there, hauling in over US$16 million (528 million baht) on its opening weekend.
Billionaires play big in digital TV game
Business, Nanat Suchiva, Published on 04/09/2017
» The media business and billionaires seem to attract each other.
SET has best week of year as Pyongyang rattles investors
Business, Published on 04/09/2017
» Recap: Another missile launch by North Korea and Hurricane Harvey in the US shook global capital markets as investors reallocated assets, shifting to safe havens such as gold and bonds, as well as equities in Asian emerging markets including Thailand. Previously the worst performer among emerging market peers, the SET had its highest weekly percentage gain of the year.
Mr Expo reflects on the big event
Business, Nanat Suchiva, Published on 22/07/2017
» Kriengkrai Kanjanapokin is putting long hours into organising the Thai pavilion at Expo 2017, a three-month event in Astana, Kazakhstan, but for him every day is relaxed.
Voice TV rejigs, seeks new platforms
Business, Nanat Suchiva, Published on 01/03/2016
» Voice TV, the Shinawatra family-owned digital TV channel, is making its operation leaner and collaborating with a number of content providers on other platforms.
T Moment aiming to make mark
Business, Nanat Suchiva, Published on 28/01/2016
» Tai Entertainment Co has formed a new film studio with Mono Technology Plc with the aim of producing quality films to serve the international market.