Showing 1-4 of 4 results
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Big Blue's SE Asian hub builder
Business, Suchit Leesa-nguansuk, Published on 15/12/2018
» She is the first managing director of IBM Thailand in its 66-year history who is not a veteran of the company.
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Experts urge use of online tools
Business, Suchit Leesa-nguansuk, Published on 13/07/2018
» Thai businesses should understand customer preferences, have a target group of users and use online marketing and social media to empower cross-border trade opportunities in China and India, says business ad tech experts.
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E-labels and smart packaging
Business, Published on 23/03/2018
» E-labelling, smart packaging and global partnerships offer new ways for companies to create more loyal customers and increase profitability. In 2018 these factors will be crucial for those aspiring to succeed in the food industry, where customers' demands for transparency are increasing, says Colin Elkins, global industry director for process manufacturing at the enterprise software provider IFS.
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AR and VR: The new productivity tools beyond gaming and marketing
Business, Published on 01/05/2017
» All of the excitement around virtual reality and augmented reality (VR and AR) these days is spurring consumer marketing teams into action to ride the wave of this "next big thing". Virtual reality works by placing high-resolution screens over the user's eyes, occluding their view of their real-world surroundings. The nature of VR necessitates that the experience takes place in a safe, predefined area. To create greater immersion, many VR headsets also support audio. VR is not a mobile technology in the conventional sense: you can't put on a VR headset and walk down the street.
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