Showing 1-10 of 18 results
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The nobility of perfume
Business, Suchit Leesa-nguansuk, Published on 11/11/2022
» 'The shift to creating new prestige luxury perfumes leads to extraordinary personalisation, intimate with emotion", says Marc Chaya, chief executive and co-creator of Maison Francis Kurkdjian.
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Online retail giants ramp up promotional campaigns
Business, Suchit Leesa-nguansuk, Published on 07/09/2022
» The battle between e-marketplaces Lazada and Shopee is heating up as they both launch new marketing campaigns to attract spending from online shoppers and capitalise on the growing sector.
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Digital ad spending slows amid economic headwinds
Business, Suchit Leesa-nguansuk, Published on 02/09/2022
» Economic strife is expected to lower this year's digital advertising spending growth rate to 7%, or around 26 billion baht, down from an 18% rise last year, according to the Digital Advertising Association Thailand (DAAT).
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Oppo sets its sights on high-end market
Business, Suchit Leesa-nguansuk, Published on 21/04/2022
» Chinese smartphone maker Oppo is homing in on the high-end market to drive growth in this flourishing segment while supply shortages still mar the industry, pushing up the prices of handsets by up to 20% overall.
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Digital media spending predicted to increase 11% in 2021
Business, Suchit Leesa-nguansuk, Published on 24/09/2021
» Despite the economic slowdown, digital media spending is expected to surge 11% this year to 23.3 billion baht, with e-commerce platforms at the forefront of the outlay, according to GroupM, a media investment firm.
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NSTDA highlights promising advances
Business, Suchit Leesa-nguansuk, Published on 07/12/2020
» Covid-19 vaccines, rejuvenating drugs, Internet of Health Things (IoHT), vision communication and environmentally-friendly materials are among major technologies that could affect public and business sectors in the years to come, says the National Science Technology Development Agency (NSTDA).
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Alibaba's 11.11 festival shatters record
Business, Suchit Leesa-nguansuk, Published on 13/11/2019
» Alibaba's 11.11 global shopping festival set a record on Monday with the equivalent of 1.1 trillion baht generated throughout the 24-hour event, whipped up by strong demand in the Chinese market despite an economic slowdown.
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Digital ad spree to continue
Business, Suchit Leesa-nguansuk, Published on 30/08/2019
» Thailand's digital advertising spending is expected to surpass 20 billion baht this year, up 19% from a year earlier, according to research firm Kantar Thailand.
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6G, quantum computing among conference highlights
Business, Suchit Leesa-nguansuk, Published on 06/09/2019
» 5G and 6G cellular networks, quantum computing, artificial intelligence (AI) and mobility service are among the key technologies that will have the most impact on the public in the next five years, says the National Science and Technology Development Agency (NSTDA).
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Line readies e-commerce platform
Business, Suchit Leesa-nguansuk, Published on 07/08/2019
» With the online shopping market expected to rise to 470 billion baht in three years, messaging app Line is embarking on an e-commerce platform called Line Shopping by providing a wide assortment of items from 15 major online marketplaces.
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